Job Title: Marketing Automation & CRM Specialist
(Zapier, HubSpot, SalesMessage Expert)
Location: Remote
Job Type: Contract / Part-Time (with potential to expand)
Organization: Texas Sports Academy ****
About Texas Sports Academy
Texas Sports Academy (TSA) is a student-centered learning organization supporting student-athletes through personalized academics, flexibility, and high-performance systems. We operate with a fast-moving, execution-focused culture and rely heavily on automation to scale efficiently. ****
Role Overview
We are seeking a Marketing Automation & CRM Specialist with deep, hands-on experience in Zapier, HubSpot, and SalesMessage. This role is responsible for building, maintaining, and optimizing the systems that power our lead flow, parent communication, sales follow-up, and internal workflows.
This is not a strategy-only role — we need someone who can build, troubleshoot, and optimize automations end to end. ****
Key Responsibilities
• Build and maintain Zapier automations across marketing, sales, and operations
• Manage and optimize HubSpot CRM , including pipelines, workflows, tags, and reporting
• Set up and maintain SalesMessage SMS campaigns and automations
• Connect lead sources (forms, ads, landing pages) into CRM and messaging flows
• Automate parent follow-ups, reminders, and internal alerts
• Troubleshoot broken zaps, workflows, and data sync issues
• Document systems and workflows clearly for team use
• Collaborate with sales and marketing teams to improve conversion and response time ****
Required Qualifications
• Proven experience with Zapier (multi-step zaps, conditional logic, webhooks preferred)
• Strong working knowledge of HubSpot CRM (contacts, deals, workflows, reporting)
• Hands-on experience with SalesMessage or comparable SMS automation tools
• Understanding of sales funnels, lead routing, and follow-up logic
• High attention to detail and system reliability ****
Preferred Experience
• Experience in education, services, or lead-generation businesses
• Familiarity with Meta lead forms, Google Forms, Typeform, Calendly, etc.
• Experience documenting SOPs and workflows
• Ability to think in systems, not just tools ****
Why This Role
• Real systems with real impact on revenue and operations
• Clear ownership and accountability
• Remote flexibility
• Opportunity for ongoing work as systems scale ****
How to Apply
Please submit:
• Resume or short background summary
• Examples of automations or systems you've built (screenshots or descriptions)
• Tools you've worked with beyond Zapier, HubSpot, and SalesMessage