Marketing Co-Op - Ecommerce

Learn more about GE Appliances
GE Appliances

GE Appliances

Marketing Co-Op - Ecommerce

Louisville, KY
Full Time
  • Responsibilities



    At GE Appliances, a Haier company, we come together to make "good things, for life." As the fastest-growing appliance company in the U.S., we're powered by creators, thinkers and makers who believe that anything is possible and that there's always a better way. We believe in the power of our people and in giving them the freedom to explore, discover and build good things, together.

    The GEA Way philosophy, backed by three simple commitments defines the way we work, invent, create, do business, and serve our communities: we come together, we always look for a better way, and we create possibilities.

    Interested in joining us on our journey?

    We are looking for college students to join GE Appliances, a Haier company (GEA). Our GE Appliances ecommerce co-op position provides assistance with executing marketing campaigns, managing client relationships and developing/communicating consumer newsletters. In addition, the co-op will collect, maintain and report campaign and contact data.


    Marketing Co-Op - Ecommerce


    USA, Louisville, KY



    • Manage consumer e-newsletters for the GE Appliances Store including gathering content, obtaining legal approval, testing, executing delivery to consumers, and post-send analytics.

    • Maintain databases and spreadsheets for weekly orders and traffic.

    • Project work as needed, including testing of new processes, price benchmarking and competitive analysis.

    • Drive growth in the External Partner channel by establishing and maintaining contacts with accounts, providing updated marketing materials for communicating the program and sending periodic e-newsletters to business contacts.

    • Drive special projects as needed.



    • Candidates must be enrolled in college pursuing a Business or Marketing degree and have a minimum 3.0 cumulative GPA.

    • Must be able to work up to 20 hours per week during school semesters and full-time in the summer; during the following business hours: Mon - Fri 8:00 AM - 5:00 PM.

    • Must have at least 12 months of education remaining before graduation.


    • Possess the ability to quickly develop functional knowledge of processes.

    • Have excellent interpersonal skills; strong oral communication skills.

    • Possess strong internet and computer skills as well as proficient use of MS Excel, Word and PowerPoint.

    • Detail-oriented and have a strong level of accountability.

    • Be self-guided; able to work logically through daily issues.

    • Possess a strong work ethic; able to meet deadlines.

    • Be reliable; able to maintain high attendance standards.

    • Candidate should be located in Louisville, Ky.


    At GE Appliances, creativity meets passion and conversations lead to exceptional outcomes and experiences. We respect and value the unique backgrounds and experiences that everyone brings to GE Appliances. We believe a diverse workplace, where everyone is included and people can be their true and authentic selves, fosters creativity and innovation. We know our differences are our greatest strength. The very best innovations across every function of a company come from diverse teams. Our commitment to ensuring a safe and inclusive workplace where everyone is valued allows employees to perform at their best, every day. Diversity at GE Appliances helps us achieve zero distance to our owners, innovate smartly and connect to the communities and customers we serve. We encourage and support the ideas, aspirations, and the wellbeing of everyone - our employees and our communities

    GE Appliances is a trust-based organization. It is important we offer our employees the flexibility they need to do their best work while balancing the needs of the business and individuals. When you join GEA, you will have the opportunity to work with your leader to create a flexible work arrangement that balances the needs of the individual, team, and organization.

    GE Appliances is an Equal Opportunity Employer. Employment decisions are made without regard to race, color, religion, national or ethnic origin, sex, sexual orientation, gender identity or expression, age, disability, protected veteran status or other characteristics protected by law.

    If you are an individual with a disability and need assistance or an accommodation to use our website or to apply, please send an e-mail to

  • Industry
  • Fun Fact
    Our CEO, Kevin Nolan, is a former Engineering Co-op and member our of Edison Engineering Development Program
  • About Us

    At GE Appliances, we create possibilities. We also design, build, test, sell, and distribute them. Named “Smart Appliance Company of the Year” by IoT Breakthrough, we’re changing the way people cook, clean, and cool to enable happiness & wellbeing in their homes. If you gravitate toward challenge, seek out responsibility, and want to make a difference, this opportunity is for you. Join a large and diverse community of co-ops and interns at the fastest-growing appliance manufacturer in the U.S.

    Most positions are located in Louisville, KY (our Corporate HQ). Assignments are also available in Camden, SC; Decatur, AL; LaFayette, GA; Selmer, TN. Housing and relocation assistance is available for eligible students.