Marketing Content & CRM Specialist

Location: Ozark, MO - Onsite Monday - Friday (8am - 5pm)

We are seeking a versatile Marketing Content & CRM Specialist to support our growing marketing efforts. This role will focus on creating high-quality website content, technical documentation, visual assets, and optimizing HubSpot (HS) CRM workflows.

This is a hands-on role for someone who can write clearly, think strategically, and execute efficiently across multiple marketing functions.

Key Responsibilities

Content Creation (Website & Digital)

• Write and optimize website content (landing pages, service pages, blogs)

• Ensure messaging is clear, compelling, and aligned with brand voice

• Collaborate with team members to translate technical concepts into customer-friendly content

• Maintain and update website content as needed

Technical Writing

• Develop product/service documentation, guides, and internal resources

• Create clear, structured content that simplifies complex topics

• Work with technical team members to gather accurate information

Graphic Design

• Create marketing visuals (social media graphics, web assets, presentations)

• Ensure brand consistency across all visual content

• Support content team with visual storytelling

CRM & Marketing Automation (HubSpot)

• Build and optimize workflows (lead nurturing, follow-ups, automation)

• Manage email campaigns and sequences

• Maintain CRM data quality and segmentation

• Support sales and marketing alignment through CRM tools

Qualifications / Requirements

• 2+ years in marketing, content creation, or related role

• Strong writing skills (both marketing and technical)

• Experience with HubSpot (or similar CRM/automation platforms)

• Basic to intermediate graphic design skills (Canva, Adobe, or similar)

• Ability to manage multiple projects and meet deadlines

• Strong attention to detail and organization

• Self-starter who thrives in a fast-paced environment

Nice to Have

• SEO knowledge and experience optimizing content

• Experience working with technical products or services

• Familiarity with video/content production workflows

• ·Understanding of sales funnels and lead generation strategies

What Success Looks Like

• Consistent production of high-quality, effective content

• Improved website clarity, engagement, and conversion

• Efficient and well-structured CRM workflows

• Strong collaboration with sales and marketing teams

Why Join Us

• High-impact role with real ownership

• Fast-moving, energetic team culture

• Opportunity to shape and scale marketing systems

• Work alongside a strong personality-driven brand