Marketing Coordinator – Field & Digital Growth

Scenthound - Northeast Georgia

Marketing Coordinator – Field & Digital Growth

Atlanta, GA +2 locations
Full Time
Paid
  • Responsibilities

    Benefits:

    Flexible schedule

    Health insurance

    Opportunity for advancement

    Location: Atlanta North Metro (Chastain, Brookhaven, North Druid Hills, Dunwoody, Sandy Springs, Johns Creek, South Forsyth, Suwanee + nearby areas)

    Schedule: 18–23 hours per week

    Pay: $15–$18 per hour, based on experience

    Reports To: Ownership / Senior Leadership

    Travel: Local only (reliable transportation required)

    About Scenthound

    Scenthound is a fast-growing dog wellness franchise focused on keeping dogs clean, healthy, and happy. We operate multiple locations across North Atlanta and are continuing to scale. We combine strong digital marketing with community-based brand growth.

    About the Role

    We are hiring a high-energy, outgoing Marketing Coordinator to own local field marketing, community outreach, and digital marketing performance oversight across our six locations.

    This role is a hybrid position that includes:

    In-person community marketing and events

    Digital marketing performance tracking

    Direct ownership of our relationship with our digital marketing agency, Hibu

    You will not be running ads day-to-day—but you will own performance, ROI accountability, and alignment between field marketing and digital campaigns.

    This is a high-visibility growth role with direct access to ownership and future advancement potential.

    Key Responsibilities:

    Community Outreach & Field Marketing

    Spend approximately 3 hours per week per location in the field

    Build partnerships with:

    Apartments & HOAs

    Schools & churches

    Local businesses

    Veterinarians & pet-related partners

    Represent Scenthound at:

    Local events, pop-ups, and brand activations

    ~10 events per year across 6 locations

    Coordinate local promotions and in-store marketing support

    Digital Marketing Oversight & Agency Management

    Own the relationship with our digital marketing agency (Hibu)

    Attend twice-monthly performance calls

    Monitor performance across:

    Google Ads

    Facebook & Instagram

    Local SEO

    Website performance

    Track and understand:

    Cost per lead (CPL)

    Conversion rates

    Location-level performance

    Provide feedback and direction to ensure marketing dollars drive ROI

    Performance Tracking & Reporting

    Track lead sources, event results, and conversions

    Deliver:

    Simple weekly updates

    Monthly marketing ROI summaries

    Help leadership clearly understand: What’s working, what’s not, and what to adjust next

    Brand Consistency & Growth Strategy

    Ensure consistent messaging across:

    Digital advertising

    Community outreach

    In-store promotions

    Contribute new ideas for:

    Growth campaigns

    Partnerships

    Local promotions

    Help build a repeatable local marketing playbook as the brand scales

    Ideal Candidate

    Extremely outgoing and confident

    Comfortable walking into businesses and starting conversations

    Organized, reliable, and self-motivated

    Comfortable reviewing basic marketing performance data

    Strong communication skills

    Reliable transportation for local travel

    Preferred Experience (Not Required)

    Community or field marketing

    Marketing coordination

    Event marketing

    Brand ambassador work

    Exposure to Facebook or Google Ads reporting

    Why This Role Is Unique

    Direct access to ownership and leadership

    Real ownership of marketing performance

    Mix of strategy + execution

    Clear growth path into a future Director of Marketing role

    Compensation & Schedule

    $15–$18 per hour

    18–23 hours per week

    Flexible schedule

    Some evenings and weekends for events

  • Locations
    Atlanta, GA • Dunwoody, GA • Johns Creek, GA