Marketing Manager

Kingfisher Roofing

Marketing Manager

austin, TX
Paid
  • Responsibilities

    Kingfisher Roofing is hiring a hands-on Marketing Manager to own our entire marketing engine and drive it toward aggressive growth targets. This is a full-ownership role: you'll run our paid media, produce and post organic content, manage our outside agency relationships, and continuously improve our CRM and lead-conversion systems. You'll be accountable for the volume and quality of leads reaching our sales team and for growing our brand across the Austin market. We're a tech-forward company, so we're looking for someone who adopts new tools fast, uses AI to work smarter, and thrives owning a number. Behind the scenes, we run a modern marketing stack — paid media, organic content and video, and a custom AI-assisted CRM — and we're looking for someone excited to grow a marketing engine that compounds. Responsibilities: • Create, monitor, and optimize Facebook / Meta ad campaigns end-to-end, improving lead quality through better targeting and stronger creative (video, memes, informational, and static content). • Own and continuously improve our GoHighLevel CRM — workflows, pipelines, tagging, and SMS/email sequences — and A/B test automations to raise conversion rates. • Create and post consistent organic social content across YouTube, Instagram, Facebook, and TikTok to build brand credibility and audience. • Manage our outside Google Ads / SEO agency relationship, holding them accountable to measurable ROI, and grow our AEO/SEO/LLM search presence. • Support and leverage our community and business-development relationships (HOAs, real estate agents, home inspectors, and complementary local businesses). • Coach and refine our lead-intake process and AI-assisted lead handling to lift booking and conversion rates. • Own channel strategy and reporting — scaling what works, retiring what doesn't, and keeping leadership informed on performance. Qualifications: • Proven experience creating, monitoring, and optimizing Facebook / Meta ad campaigns. • GoHighLevel (GHL) experience is a top factor — deep familiarity with workflows, pipelines, tagging, and Conversation AI is highly preferred. • Experience managing an outside Google Ads / SEO agency relationship and holding them accountable. • Hands-on experience creating and posting organic social content across major platforms. • Highly tech- and AI-savvy, with a track record of adopting new tools quickly. • Comfort supports business development and community partnerships. • Bonus: video capture/editing, AEO/SEO/LLM optimization, or home-services marketing experience. Compensation: $60,000 - $90,000 yearly

    • Create, monitor, and optimize Facebook / Meta ad campaigns end-to-end, improving lead quality through better targeting and stronger creative (video, memes, informational, and static content). • Own and continuously improve our GoHighLevel CRM — workflows, pipelines, tagging, and SMS/email sequences — and A/B test automations to raise conversion rates. • Create and post consistent organic social content across YouTube, Instagram, Facebook, and TikTok to build brand credibility and audience. • Manage our outside Google Ads / SEO agency relationship, holding them accountable to measurable ROI, and grow our AEO/SEO/LLM search presence. • Support and leverage our community and business-development relationships (HOAs, real estate agents, home inspectors, and complementary local businesses). • Coach and refine our lead-intake process and AI-assisted lead handling to lift booking and conversion rates. • Own channel strategy and reporting — scaling what works, retiring what doesn't, and keeping leadership informed on performance.

  • Compensation
    $60,000-$90,000 per year