Marketing Manager - Law Firm

SARGON LAW GROUP

Marketing Manager - Law Firm

Phoenix, AZ
Full Time
Paid
  • Responsibilities

    Benefits:

    Bonus based on performance

    Competitive salary

    Paid time off

    Benefits/Perks

    Competitive Pay

    Professional Development

    Job Stability in a Growing Industry

    About Sargon Law Group We are a fast-growing, results-driven personal injury law firm helping injury victims in Arizona and additional states. Our mission is to obtain maximum recovery for our clients with zero tolerance for insurance games. We have a reputation for aggressive representation with genuine client care - we now need a sharp, strategic Marketing Manager to push through our next phase of growth.

    What You'll Do

    As our Marketing Manager, you will own the full marketing stack for a high-volume personal injury practice. This is a hands-on role where you’ll drive measurable leads and brand authority in a competitive legal market.

    Key Responsibilities:

    Lead Generation Machine: Manage and optimize high-ROI channels including Google Ads, Microsoft Ads, Meta Ads, and YouTube. You’ll hone the keyword strategy for high-intent terms (car accidents, truck wrecks, slip-and-falls, etc.).

    SEO & Content Dominance: Build and execute a content strategy that ranks #1 for local and long-tail injury searches. Oversee blog, video, and social content that educates victims and converts them into signed clients.

    Reputation & Review Management: Grow our Google reviews, Avvo, and Martindale-Hubbell presence while protecting our brand online.

    Website & Funnel Optimization: Continuously improve our conversion-focused website (lead forms, chatbots, intake tracking) using data and A/B testing.

    Brand Storytelling: Create compelling campaigns that showcase real client results (while staying 100% compliant with applicable Bar advertising rules).

    Analytics & Reporting: Deliver monthly dashboards showing cost-per-lead, client acquisition cost, and ROI by channel. You’ll speak the language of numbers.

    Team Leadership: Manage our current marketing personnel and any future hires or agency partners.

    What you Bring

    Must-Haves:

    4+ years of proven marketing experience (legal marketing strongly preferred)

    Deep expertise in Google Ads and SEO for service-based industries

    Experience managing $30K+ monthly ad spend with documented ROI

    Strong understanding of legal advertising ethics and compliance

    Excellent writer and storyteller who can turn complex legal topics into clear, empathetic content

    Data-driven mindset — you love Google Analytics 4, Tag Manager, Looker Studio, and CallRail

    Extreme organization and focused execution

    Ability to move fast in a lean, high-growth environment

    Bonus Points:

    Experience with personal injury or plaintiff-side law firms

    Familiarity with tools like HighLevel, HubSpot, or LawFirmSEO platforms

    Video production or social media content creation skills

    Bilingual (Spanish) is a huge plus

    What We Offer

    Competitive salary + quarterly performance bonuses tied directly to leads and cases

    Health, dental, and vision insurance options

    PTO and paid holidays

    Professional development budget

    The chance to be the marketing brain behind a firm that actually changes people’s lives

    If you’re tired of generic corporate marketing and want to wake up every day knowing your campaigns are helping injury victims get the justice they deserve, we want to hear from you.

    How to Apply Send your resume, a short cover letter, and your two proudest marketing wins (with metrics) to: yamileth@sargonlawgroup.com

    Subject line: “Marketing Manager Application – [Your Name]”

    We review applications on a rolling basis and will move quickly with the right person. No recruiters or agencies, please.

    Sargon Law Group is an equal opportunity employer. We celebrate diversity and are committed to building an inclusive team.

    Ready to help us grow? Apply today.