Marketing Manager

MonteVista Homes

Marketing Manager

Bend, OR
Paid
  • Responsibilities

    The Marketing Manager is responsible for executing the marketing strategy across all communities in Central and Northeast Oregon. This is a high-impact role requiring a balance of strategic thinking, people leadership, and hands-on execution. Responsibilities: • I will lead the creation and execution of marketing strategies tailored to the unique demographics, competitive environments, and buyer profiles in both Central and Northeast Oregon. • I will manage and mentor a small marketing team, ensuring strong execution across communities. • I will oversee SEO/SEM, email marketing, digital ad campaigns, and social media efforts to drive quality traffic and lead generation across both regions. • I will direct the creation and distribution of print and digital materials, including signage, brochures, sales center displays, and digital ads tailored to each community. • I will plan and execute community events, grand openings, Realtor functions, and model home promotions in both Central and Northeast Oregon. • I will ensure model homes are on-brand, well-maintained, and offer an informative and inspiring buyer experience. • I will monitor KPIs and campaign results; adjust strategies based on performance insights and local conditions. Qualifications: • Bachelor’s degree in Marketing, Communications, Business, or related field. • Minimum 3 years of experience in a marketing management role, including leadership of at least two direct reports. • Homebuilding, real estate, or regional B2C industry experience preferred. • Demonstrated ability to manage diverse regional marketing plans simultaneously. • Strong digital marketing, CRM, and content strategy skills. • Proficiency in platforms such as HubSpot, Google Ads, Meta Business Suite, Google Analytics, HubSpot, and Adobe Creative Suite or Canva. • Excellent communication, leadership, and project management skills. • Familiarity with Central Oregon (e.g., Bend, Redmond, Madras) and Northeast Oregon (e.g., Hermiston, Umatilla) markets is a significant advantage. Compensation: $100,000

    • I will lead the creation and execution of marketing strategies tailored to the unique demographics, competitive environments, and buyer profiles in both Central and Northeast Oregon. • I will manage and mentor a small marketing team, ensuring strong execution across communities. • I will oversee SEO/SEM, email marketing, digital ad campaigns, and social media efforts to drive quality traffic and lead generation across both regions. • I will direct the creation and distribution of print and digital materials, including signage, brochures, sales center displays, and digital ads tailored to each community. • I will plan and execute community events, grand openings, Realtor functions, and model home promotions in both Central and Northeast Oregon. • I will ensure model homes are on-brand, well-maintained, and offer an informative and inspiring buyer experience. • I will monitor KPIs and campaign results; adjust strategies based on performance insights and local conditions.

  • Compensation
    $100,000 per year