Marketing Manager

Polaris Estate Planning and Elder Law

Marketing Manager

St Charles, MO
Paid
  • Responsibilities

    Marketing Manager (In-Office) Polaris Estate Planning Elder Law St. Charles, MO Help Lead Marketing for a Growing Professional Firm Polaris Estate Planning & Elder Law is looking for a Marketing Manager to help drive the next phase of growth for our firm. We are an established and expanding estate planning and elder law firm serving families throughout the St. Louis and St. Charles region. Our mission is simple: Help families make wise legal decisions before a crisis forces them to. Our marketing foundation is already in place. We currently work with: • A fractional Chief Marketing Officer • An in-house Marketing Coordinator • Established SEO and website infrastructure • Educational seminars and workshopsVideo and content marketing initiatives • A steady flow of client inquiries What we need now is a strong marketing operator and team leader who can bring structure, organization, and execution power to our marketing systems. If you enjoy running campaigns, improving marketing systems, and seeing measurable results from your work , this role offers a unique opportunity to make a real impact inside a growing professional firm. Compensation • Base Salary: $60,000 – $70,000 (based on experience) • Performance Bonuses available. • Total Compensation Potential: $70,000 – $85,000 • Bonuses are tied to measurable marketing execution, campaign performance, and marketing system improvements. • Strong performers will have clear advancement opportunities , including the potential to grow into a Senior Marketing Manager role as the firm expands. Responsibilities: This role sits at the center of the firm’s marketing operations. You will work directly with leadership and our Chief Marketing Officer to execute campaigns, manage marketing systems, and oversee the firm’s marketing coordinator. Your responsibilities will include: Marketing Campaign Execution • Execute marketing initiatives developed with leadership and the CMO • Coordinate campaigns across digital, email, seminars, and referral channels • Manage marketing timelines and ensure projects stay on schedule Digital Marketing Coordination • Maintain website accuracy and brand consistency • Support SEO-driven content marketing initiatives • Assist with email marketing campaigns and automation • Coordinate digital campaign assets Brand & Marketing Materials • Maintain consistency of the Polaris brand across all materials • Oversee creation of seminar materials, presentations, and handouts • Ensure professional and consistent marketing assets Video & Educational Marketing • Help coordinate educational video marketing initiatives • Maintain consistency in messaging and brand presentation • Organize video marketing campaigns Marketing Systems & CRM Infrastructure • Maintain marketing workflows and automation systems • Support lead tracking and reporting • Ensure marketing data and reporting systems remain organized Reporting & Metrics • Monitor marketing campaign performance • Maintain marketing dashboards and reporting • Provide performance insights to leadership Team Leadership • Supervise and guide the In-House Marketing CoordinatorEnsure marketing initiatives are executed consistently and professionallyCoordinate marketing efforts across internal teams Qualifications: We are looking for someone who is organized, proactive, and execution-focused. Ideal candidates will have: • 2–5 years of marketing experience (agency or in-house) • Experience coordinating and executing marketing campaigns • Strong organizational and project management skills • Experience creating or coordinating professional marketing materials • Familiarity with digital marketing tools and email marketing platforms • Ability to manage multiple marketing initiatives simultaneously Helpful but not required: • Experience with CRM platforms such as Lawmatics • Basic video editing or video coordination experience • Experience working within established brand guidelines • Marketing experience in professional services (law, finance, healthcare) Compensation: $70,000 - $85,000

    • This role sits at the center of the firm’s marketing operations.You will work directly with leadership and our Chief Marketing Officer to execute campaigns, manage marketing systems, and oversee the firm’s marketing coordinator.Your responsibilities will include:Marketing Campaign Execution • Execute marketing initiatives developed with leadership and the CMO • Coordinate campaigns across digital, email, seminars, and referral channels • Manage marketing timelines and ensure projects stay on scheduleDigital Marketing Coordination • Maintain website accuracy and brand consistency • Support SEO-driven content marketing initiatives • Assist with email marketing campaigns and automation • Coordinate digital campaign assetsBrand & Marketing Materials • Maintain consistency of the Polaris brand across all materials • Oversee creation of seminar materials, presentations, and handouts • Ensure professional and consistent marketing assetsVideo & Educational Marketing • Help coordinate educational video marketing initiatives • Maintain consistency in messaging and brand presentation • Organize video marketing campaignsMarketing Systems & CRM Infrastructure • Maintain marketing workflows and automation systems • Support lead tracking and reporting • Ensure marketing data and reporting systems remain organizedReporting & Metrics • Monitor marketing campaign performance • Maintain marketing dashboards and reporting • Provide performance insights to leadershipTeam Leadership • Supervise and guide the In-House Marketing Coordinator • Ensure marketing initiatives are executed consistently and professionally • Coordinate marketing efforts across internal teams

  • Compensation
    $58,000-$68,000 per year