Benefits:
Bonus based on performance
Competitive salary
Dental insurance
Employee discounts
Health insurance
Opportunity for advancement
Paid time off
Profit sharing
Training & development
Vision insurance
Wellness resources
We’re looking for a hands-on, high-energy Marketing Manager to lead marketing across all So Hospitality Group brands. This role is perfect for someone who loves both big-picture strategy and rolling up their sleeves, thrives in a fast-paced hospitality environment, and enjoys being out in the field—connecting with teams, guests, and the communities we serve.
If you’re equal parts creative storyteller and data-driven marketer, passionate about food, beverage, and memorable experiences, and excited by building brands that people genuinely love, we want to meet you.
What You’ll Do
You’ll own and drive marketing initiatives across our entire portfolio—bringing brands to life, fueling growth, and ensuring a consistent, standout presence everywhere guests interact with us.
Key Responsibilities
Lead and execute marketing efforts across all So Hospitality Group concepts
Develop and manage comprehensive marketing strategies, campaigns, and annual calendars
Create, manage, and publish engaging digital content across social media, email, and websites
Design and produce marketing assets using Adobe Creative Suite (Canva a plus)
Plan, launch, and optimize paid advertising campaigns; track KPIs and performance metrics
Manage and optimize CRM platforms to drive guest engagement, loyalty, and retention
Execute field, community, and event marketing including on-site activations, partnerships, and sponsorships
Serve as the main point of contact for vendors, agencies, photographers, and media partners
Conduct regular on-site visits to ensure brand consistency, accurate messaging, and strong guest experiences
Collaborate closely with operations, culinary, and events teams to support promotions and storytelling
Analyze results, prepare performance reports, and refine strategies to maximize ROI
Support PR efforts and local media outreach to increase brand visibility
Represent So Hospitality Group at community and industry events as a brand ambassador
Lead weekly marketing performance meetings to review results, share insights, and drive continuous improvement
What We’re Looking For
3+ years of marketing experience (hospitality, F&B, or consumer-facing brands preferred)
Strong understanding of both digital and traditional marketing channels
Proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign); Canva experience is a bonus
Excellent communication, organization, and leadership skills
Ability to balance strategy with hands-on execution—from content creation to campaign launches
Comfortable working occasional weekends for events, activations, or promotions
Willingness to regularly visit locations to build relationships and ensure brand accuracy
Bonus Points If You Have
Experience managing paid ads, KPIs, and CRM platforms
A strong track record managing agencies and third-party vendors
Experience with influencer partnerships, PR campaigns, and community outreach
Background in restaurant groups, hospitality, or lifestyle brands
A sharp eye for brand storytelling and guest engagement
A genuine passion for food, beverage, and creating unforgettable guest experiences