Marketing Manager – Travel Industry

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NW Recruiting Partners

Marketing Manager – Travel Industry

Los Angeles, CA
Full Time
Paid
  • Responsibilities

    Marketing Manager – Travel Industry

    Greater Los Angeles Area (hybrid)

    A well-established travel company is seeking a Marketing Manager to lead full-funnel campaigns for its travel programs. This role is responsible for driving lead generation, increasing bookings, and supporting both B2B2C and B2C marketing initiatives. The ideal candidate brings a blend of strategic leadership and hands-on execution, partnering closely with Sales and cross-functional teams to strengthen revenue and brand performance.

    This position offers an opportunity for a marketing leader to drive measurable growth, shape high-visibility campaigns, and make a significant impact within a dynamic segment of the travel industry.

    Marketing Manager Responsibilities:

    • Oversee content and promotional assets, including brochures, social media, videos, and a centralized asset library.
    • Lead multi-channel marketing programs, including web, content, paid media, email, SMS, events, and direct mail to generate leads and bookings.
    • Optimize website experience, manage UX/CRO, analytics, and CRM lead routing to Sales.
    • Plan and execute paid campaigns across social and search channels; manage SEO and retargeting strategies.
    • Provide marketing enablement tools for group leaders, including co-branded landing pages, templates, and guides.
    • Track market trends and competitor activity, using insights to inform campaigns and priorities.
    • Manage marketing budgets, vendors, and agencies to ensure ROI, CAC, and funnel performance goals are met.

    Marketing Manager Qualifications:

    • At least 8+ years of experience leading multi-channel marketing and demand generation programs.
    • Must have experience in the travel industry.
    • Proven ability to drive leads, conversions, and measurable results while collaborating closely with Sales.
    • Strategic individual who is also comfortable being hands-on and work in a fast-paced, entrepreneurial environment.
    • Strong creative and brand awareness with experience overseeing content, design, and video.
    • Proficiency with CRM/automation platforms and analytics tools

    Company Benefits:

    • Medical, dental, and vision insurance
    • Paid time-off and holidays
    • 401k plan

    Compensation: $120-140k/year DOE + Bonus