Marketing & Social Media Coordinator

Mr. Rooter Plumbing of Virginia Beach

Marketing & Social Media Coordinator

Virginia Beach, VA
Part Time
Paid
  • Responsibilities

    Benefits:

    Company parties

    Competitive salary

    Flexible schedule

    Opportunity for advancement

    Training & development

    PART-TIME MARKETING AND SOCIAL MEDIA COORDINATOR Mr. Rooter of Virginia Beach | Hampton Roads, VA | Part-Time

    About Us

    Mr. Rooter of Virginia Beach is Hampton Roads' premier plumbing company, proudly serving residential and commercial customers across Virginia Beach, Norfolk, Chesapeake, and the surrounding communities. We are a fast-growing, locally operated franchise with a strong reputation for quality, reliability, and customer care. As we continue to grow, we're looking for a detail-oriented and creative part-time Marketing position to help us maintain and elevate our brand presence across all platforms.

    Position Overview

    This part-time role is ideal for someone who is passionate about digital marketing, organized by nature, and comfortable working independently. You will support the day-to-day marketing operations of the business — from creating and scheduling social media content to pulling campaign reports and helping manage our online reputation. This position reports directly to ownership and leadership.

    Hours: 16–25 hours per week (flexible, hybrid) Compensation: Competitive hourly rate based on experience

    Key Responsibilities

    Content Creation

    Write, design, and schedule engaging content for Facebook, Instagram, Google Business, Youtube and other platforms

    Create graphics, promotional posts, seasonal campaigns, and hiring announcements using Canva or similar tools

    Develop and maintain a monthly content calendar aligned with business goals and promotions

    Create and schedule email and SMS campaigns

    Social Media Management

    Manage and monitor all social media accounts for post engagement

    Respond to comments, messages, and engagement in a timely and professional manner

    Grow followers and engagement through consistent, on-brand posting and community interaction

    Track platform performance and adjust content strategy accordingly

    Report Analysis

    Pull and organize monthly marketing performance reports from ServiceTitan and advertising platforms (Google Ads, LSA, Bing, Meta)

    Summarize key metrics including cost per lead, conversion rates, close rates, and revenue by channel

    Present findings in a clean, easy-to-read format for leadership review

    Identify trends, wins, and areas of concern month over month

    Reputation Management

    Monitor and respond to Google, Yelp, and Facebook reviews promptly and professionally

    Flag negative reviews for leadership and assist in crafting responses

    Develop strategies to encourage satisfied customers to leave positive reviews

    Track overall review score and volume month over month

    Marketing Administration

    Maintain organized marketing files, assets, and campaign records

    Assist with email marketing campaigns through ServiceTitan or similar platforms

    Coordinate with external vendors, ad agencies, and media partners as needed

    Support leadership with ad hoc marketing tasks, research, and special projects

    What We're Looking For

    1–3 years of experience in marketing, social media management, or a related field

    Proficiency in Canva, or another content creation tool

    Strong written communication skills — you know how to write for a local audience

    Highly organized with the ability to manage multiple tasks and deadlines independently

    A self-starter who takes initiative and doesn't need to be micromanaged

    Understanding of digital advertising platforms (Google Ads, LSA, Meta Ads) is a plus

    Why Work With Us

    Flexible part-time schedule — great for a student, parent, or working professional

    Work with a well-established, respected local brand in Hampton Roads

    Direct impact — your work is seen, valued, and makes a real difference

    Opportunity to grow into a full-time role as the company expands

    Supportive, team-first culture with leadership that invests in its people

    Mr. Rooter of Virginia Beach is an equal opportunity employer.

    *All independently owned and operated franchised businesses operate under the service brands’ marks, trademarks, trade names, logos, emblems, slogans, or other indicia of origin in connection with the Mr. Rooter Plumbing® franchise system within a specified geographical area. Only the independently owned and operated franchised business shall have any interaction with or authority for its business and make all employment related decisions related to its franchised business.