We are a dynamic and growing behavioral health organization dedicated to helping individuals overcome substance use disorders and reclaim their lives. Our mission is to provide high-quality, compassionate care through evidence-based treatment programs that address not only addiction but the underlying challenges that impact long-term recovery. As our reach expands, we're looking for a Marketing Specialist who can help strengthen our presence, support community engagement, and contribute directly to the impact of our services.
This role is ideal for someone who thrives in a hands-on environment—someone who can take direction from senior leadership, translate strategy into execution, and manage day-to-day marketing activities with precision. You'll be responsible for content creation, social media management, and digital marketing initiatives, stepping in to execute most projects yourself and collaborating with leadership only on larger campaigns. This is an in-office position where your work will directly influence visibility, brand consistency, and community connection.
Key Responsibilities :
- Execute marketing strategies and campaigns developed by senior leadership, translating direction into actionable digital and traditional initiatives.
- Manage social media accounts, create content, write copy, and produce basic graphics that align with brand voice.
- Support digital marketing efforts including email marketing, landing pages, advertising, and analytics tracking.
- Assist with local media outreach, press coordination, and community engagement when needed.
- Plan and execute smaller-scale campaigns independently; support larger campaigns in partnership with leadership or outside vendors.
- Monitor and report on campaign performance, providing insights and recommendations to improve outcomes.
- Maintain brand consistency across all materials, communications, and external-facing platforms.
- Attend occasional community events, health fairs, or outreach activities to support visibility efforts.
- Conduct research on trends, competitors, and community needs to identify new marketing opportunities.
- Contribute to ad-hoc projects such as content development, collateral creation, and partnership support.
Qualifications :
- Proven experience in marketing, digital marketing, communications, or a related field with a strong execution-focused background.
- Strong copywriting and content creation skills, with the ability to produce engaging messaging across platforms.
- Proficiency in social media management, digital marketing tools, basic graphic design, analytics, and campaign tracking.
- Ability to take direction and execute independently while maintaining alignment with organizational goals.
- Highly organized, detail-oriented, and able to manage multiple tasks in a fast-paced environment.
- Strong interpersonal skills and comfort collaborating with leadership, internal teams, and external partners.
- Comfortable working in the office daily, with occasional off-site activities.
- Creative, proactive, and capable of identifying opportunities for improvement or innovation.
Compensation:
- $100,000 – $120,000 annual salary.
- Growth potential as marketing efforts expand.