Marketing Specialist

Kerkering Barberio & Co

Marketing Specialist

Sarasota, FL
Part Time
Paid
  • Responsibilities

    Marketing Specialist

    Reports to: Marketing Strategy Manager

    Supervises: N/A

    FLSA: Non-exempt Hours: ~20 per week

    About the Role

    We’re looking for a creative, curious, and detail-oriented Marketing Specialist to join our team this season. This is a hands-on opportunity to build real-world experience in content creation, digital marketing, and brand development within a professional services environment.

    You’ll work closely with our Marketing Strategy Manager and gain exposure to everything from social media and email campaigns to events and website content. If you enjoy bringing ideas to life and want to see your work actually used, this is a great place to start.

    What You’ll Do

    Create, schedule, and monitor content across LinkedIn, Instagram, Facebook, and X

    Format and distribute email campaigns and newsletters

    Update website content using WordPress, including blog posts and landing pages

    Assist with content creation such as graphics, articles, and campaign materials

    Support event coordination and promotion (before, during, and after events)

    Track basic marketing metrics like engagement and email performance

    Help manage promotional items, including inventory and ordering

    Jump in on marketing and branding projects as needed

    What You’ll Bring

    Strong written communication skills

    Familiarity with social media platforms (especially LinkedIn and Instagram)

    Experience with Canva or similar design tools

    High attention to detail and strong organizational skills

    Basic experience with WordPress

    Interest in AI tools like ChatGPT, Copilot, or similar

    General understanding of marketing, communications, or branding

    Willingness to learn SEO and digital marketing fundamentals

    What You’ll Gain

    Real, portfolio-worthy work (not just busy work)

    Exposure to a full marketing function inside a growing firm

    Experience working with tools like WordPress, email platforms, and AI tools

    Insight into how marketing supports business growth and client experience

    Mentorship and hands-on guidance from an experienced marketing leader

    Why Join Us

    We’re a collaborative team that values creativity, initiative, and continuous improvement. You’ll be supported, challenged, and given the opportunity to contribute in meaningful ways from day one.

    If you’re someone who likes to create, learn, and see your work make an impact, we’d love to meet you.