Marketing Specialist

Pro-Tops

Marketing Specialist

Monroe, NC
Full Time
Paid
  • Responsibilities

    Benefits:

    Bonus based on performance

    Company car

    Competitive salary

    Dental insurance

    Employee discounts

    Flexible schedule

    Free uniforms

    Health insurance

    Paid time off

    Training & development

    Tuition assistance

    Vision insurance

    🚀 About Us

    We are a fast-growing countertop and cabinet renovation company serving multiple markets across North Carolina and South Carolina. Our mission is simple: transform homes and deliver exceptional craftsmanship while continuing to scale aggressively.

    We’re looking for a results-driven Marketing Specialist who can take ownership of our marketing strategy, generate high-quality leads, and help drive real revenue growth, not just impressions or likes.

    🎯 What You’ll Do

    Plan and execute end-to-end marketing campaigns focused on lead generation and sales growth

    Manage and optimize Meta Ads (Facebook & Instagram) and other paid channels

    Create and oversee high-converting content (videos, reels, before/after transformations, ads)

    Develop and manage social media strategy across Instagram, Facebook, and emerging platforms

    Use tools like HubSpot (or CRM) to track leads, nurture campaigns, and measure ROI

    Analyze campaign performance and continuously improve conversion rates

    Collaborate with the sales team to ensure marketing aligns with revenue goals

    Travel between locations (Charlotte, Monroe, Raleigh, Charleston) to capture content and support local campaigns

    What We’re Looking For

    2–5+ years of marketing experience (home services, construction, remodeling, or similar is a plus)

    Proven track record of generating leads and increasing sales through marketing

    Strong experience with:

    Meta Ads (Facebook & Instagram)

    Content creation (video-first mindset preferred)

    CRM tools (HubSpot or similar)

    Ability to think strategically AND execute hands-on

    Comfortable working in a fast-paced, growth-focused environment

    Willingness to travel between locations

    💡 What Makes You Stand Out

    Experience in home improvement, renovation, or local service businesses

    Strong understanding of local marketing & geo-targeted ads

    Ability to create scroll-stopping video content (before/after, storytelling, testimonials)

    Data-driven mindset with clear ROI focus

    💼 Compensation & Benefits

    Based on experience

    Performance-based bonuses tied to lead generation and revenue growth

    Health, Dental, Vision Insurance

    Accident Coverage

    Simple IRA Retirement Plan

    Paid Holidays, Vacation & PTO

    Career growth opportunities as we expand into new markets

    📈 Why Join Us?

    High-growth company with real advancement opportunities

    Direct impact on company revenue and expansion

    Flexible, entrepreneurial environment

    Opportunity to build and lead marketing as we scale