Job Description
THE OPPORTUNITY:
The Vice President of Global Creative Strategy & Development is a newly created role responsible for all aspects of creative development and brand integrity across our extensive portfolio of content & toy led brands. This role will establish, create & set the strategic creative direction in partnership with our Consumer Products and Global Brand Team leadership. This role will be a key member of the leadership team and report directly to the SVP of Consumer Products and Franchise Marketing.
WHAT YOUR IMPACT WILL BE:
• Manage creative strategy and process from concept to completion • Deep understanding of market trends; with emphasis on fashion • Drive the creative process as a thought leader and business partner • Collaborate with internal stakeholders; using clear and effective communication • Management of large Creative Services / Brand Integrity teams (remote, ES & UK) • Oversight of Style Guide Development across multiple brands • Provide guidance and mentorship to members of the team • Ensure deliverables are met, timelines are set, and budgets are in line and accurate • Review teams work, troubleshoot to find solutions for challenges encountered • Provide clear and comprehensive direction to the creative leads • Set and maintain exceptional brand standards • Facilitate the conceptual framework for all projects • Manage CP/Franchise related initiatives; naming architectures, design systems, and brand guidelines • Oversee creative development of effective and comprehensive sales materials
Qualifications
WHAT WE’RE LOOKING FOR:
• 15+ years of related or similar experience, including agency-side experience • Experience in fashion apparel; design and/or product development • Experience leading a large creative team and interacting with C-Suite executives • Demonstrated ability to create compelling and effective materials including style guides & sales collateral
SKILLS REQUIRED:
• Equally balanced creative and business manager • Ability to direct large creative projects • Project management from concept to timely delivery • Oversight of innovative style guide development • Deliver comprehensive style guides that lead to successful commercial programs • Strong knowledge and understanding of apparel construction • Excellent communications skills, with ability to present concepts in a persuasive manner. • Demonstrated success at leading large creatively driven teams • Strong and experienced in leadership with executive presence • Solid understanding of product and retail cycles. • Broad knowledge of a variety of manufacturing processes • Proven ability to design for different consumers and end users; specifically kids and young adults
Additional Information
WHAT IT’S LIKE TO WORK HERE:
We are a purpose driven company aiming to empower the next generation to explore the wonder of childhood and reach their full potential. We live up to our purpose employing the following behaviors:
WHO WE ARE:
Mattel is a leading global toy company and owner of one of the strongest catalogs of children’s and family entertainment franchises in the world. We create innovative products and experiences that inspire, entertain and develop children through play. We engage consumers through our portfolio of iconic brands, including Barbie, Hot Wheels, Fisher-Price, American Girl, Thomas & Friends, UNO and MEGA, as well as other popular intellectual properties that we own or license in partnership with global entertainment companies. Our offerings include film and television content, gaming, music and live events. We operate in 35 locations and our products are available in more than 150 countries in collaboration with the world’s leading retail and ecommerce companies. Since its founding in 1945, Mattel is proud to be a trusted partner in empowering children to explore the wonder of childhood and reach their full potential. Visit us at https://jobs.mattel.com/ and www.instagram.com/MattelCareers. Mattel is an Affirmative Action/Equal Opportunity Employer where we want you to bring your authentic self to work every day. We welcome all job seekers including minorities, females, veterans, individuals with disabilities, and those of all sexual orientations and gender identities.