Job Description

OVERVIEW:

The Media Manager (MM) is responsible for developing clients’ online marketing paid search programs by providing thought leadership on campaign strategies and optimization, and building and fostering relationships, and establishing clear lines of communication with clients, partners, and internal staff members.  The Media Manager is critical thinking and uses problem solving capabilities to assure flawless program implementation to meet and exceed stated goals.

ROLE RESPONSIBILITIES:

ACCOUNT MANAGEMENT

• Assumes accountability and ownership of multi-channel program effectiveness and failures for several client accounts.
• Monitors and reports program financials, budgets, and fees to senior management
• Interfaces with other departments to share ideas, communicate service offerings, and to identify and deliver new solutions for clients
• Keeps management apprised of key client opportunities, and other key nuances which affect the health of the business

PROGRAM MANAGEMENT

• Facilitates and manages the daily workflow of all client programs, including initiation and overseeing of projects across departments
• Reviews client deliverables for quality and ensures that recommendations and work product are sound and viable
• Creates and implements digital account strategies and plans for each client
• Effectively manages keyword strategies
• Understands multi-channel optimization best practices and articulates knowledge and client deliverables effectively
• Provides excellent communication via phone and emails 
• Effectively creates and delivers client presentations
• Provides thought leadership to clients 
• Commands data analysis of key metrics to identify, recommend and implement changes for increasing the performance of client programs
• Manages budgeting, forecasting, billing and invoicing
• Meets specified deadlines

TEAM LEADERSHIP & DEVELOPMENT

• Embraces and encourages a culture based on teamwork, collaboration, and curiosity
• Adopts stated account management standards and program best practices
•  Assists in training, mentoring, and developing team members
• Reverse mentoring with another colleague of a different channel expertise

PROCESS IMPROVEMENT

• Assists in the development and documentation of best practices for improving operational efficiencies within the team and the group

Qualifications

• Bachelor’s degree, concentration in business, marketing, or advertising preferred
• 1-3 years of account management experience in online advertising, direct marketing, or performance marketing
• Paid search experience with Google, Bing, Kenshoo, Marine, SA 360
• Demonstrated problem solving and project management skills
• Minimum of 1-2 years as associate account manager or equivalent if internal candidate
• Proficient in MS Office with specific strengths in Excel and PowerPoint
• Able to work independently and balance multiple tasks

Additional Information

ABOUT THE WAY WE WORK:

BE YOU

We believe you should be able to be the same person at work as you are at home.  Authenticity and trust are important.  Be who you are, mean what you say, allow other PFXers to do the same.  

KNOW YOUR TEAMMATES

We know social opportunities reinforce relationships, and relationships shape our attitudes.  Everyone is equal parts teacher and learner, so invest in each other.  We are a community.  Play with intention.  

MAKE IT BETTER

We believe there’s always room for growth—professionally, personally, and in our communities.  We identify opportunities for improvement, innovation, and learning and encourage our clients to do the same.  

COLLABORATE EXPERTLY

Everyone comes to Performics with a different background and provides unique value.  Speak up, embrace a “what if” attitude, and support the people around you.  Collaborate with your team, hone your expertise, and remember—the best idea wins.

All your information will be kept confidential according to EEO guidelines.