Job Description

THE OPPORTUNITY: 

The Sr Manager DTC is responsible for developing strategies for future growth, as well as lead planning and execution efforts to support the growth of Mattel’s direct to consumer (DTC) businesses in the U.S and Europe.  This role will focus on delivering best in class consumer experience from order through delivery and returns, building operational and fulfillment capabilities, and improving efficiencies for Mattel brands including American Girl (AG) and Fisher Price (FP). The Sr Manager DTC requires significant interface with commercial stakeholders, and high collaboration with internal teams such as U.S. Direct to Consumer e-Commerce, EMEA Direct to Consumer, Marketing, Finance, I.T., Consumer Care, Demand Planning, Procurement, Distribution Services and Logistics, and Transportation. This role also requires the development of partnerships with external service providers to exceed the day to day expectations of our growing direct consumer business.

Additionally, the Sr Manager DTC will be involved in the design and implementation of plans to grow Mattel’s DTC business from $14M to $165M, Integrating AG distribution of $300M into the Mattel Logistics Network, and supporting the EMEA DTC fulfillment initiatives with a planned growth of $50M.

WHAT YOUR IMPACT WILL BE: 

• Partner with Global Supply Chain (GSC) to develop and execute a holistic multi-year commercial fulfillment strategy and annual plans to support current and future direct to consumer businesses through a combination of direct fulfillment, 3PL management, and other service/software providers.
• Build out the US and Europe physical Logistics networks form for competitive advantage and growth while optimizing service and cost.
• Work closely with DTC Analyst and Demand Planning and Distribution & Logistics teams as well as external partners to manage inventory and replenishment for U.S. direct businesses, effectively supporting new product launches, promotions, transitions of discontinued items, etc.
• Partner with IT, Procurement and service providers (FedEx, LTL carriers, software providers, etc.) on integration of fulfillment data and systems to support a best in class consumer experience and Mattel’s business needs.
• Develop consumer feedback process and collaborate closely with Consumer Care team to assess satisfaction with delivery, packaging, out of box experience, returns, etc. Identify opportunity areas, make recommendations for improvements and lead cross-functional projects to deliver enhancements and new offerings.
• Lead capabilities building to define and deliver best in class service level targets on a weekly, monthly, quarterly, and annual basis. Create business cases for innovative direct to consumer and e-commerce operations, fulfillment, delivery and return offerings and lead internal and external teams to deliver market leading capabilities.
• Create and communicate weekly and monthly performance scorecards for each DTC channel. Example KPIs: In-stock rate, fill rate, avg. shipping time, avg. delivery time, shipping costs, returns, avg. return time, etc.
• Continuously scan consumer, brand, retail and competitive environment for DTC innovation and fulfillment best practices and provide team quarterly updates and recommendations.
• Lead business and operational process improvement initiatives focused on delivering improved service levels, reducing costs and increasing operational efficiencies.

Qualifications

WHAT WE’RE LOOKING FOR: 

• 5 or more years of experience in a fulfillment management role supporting an online direct to consumer business in a commercially focused operations with a brand, retailer, or logistics company

• Strong ownership mindset, cross-functional collaboration skills and a drive to deliver results

• Strong knowledge of digital technology landscape and tools

• Strong analysis, planning & financial acumen

• Passion for the constant evolution of e-commerce and how consumers are finding new ways to engage with brands

• Highly enthusiastic and hands-on business approach

• Strong interpersonal, writing, and presentation skills

• DTC IT O-I (order to invoice) systems experience preferred

• Experiencing leveraging/managing 3PL providers preferred

• Ability to travel as required

Additional Information

WHAT IT’S LIKE TO WORK HERE:

We are a purpose driven company aiming to empower the next generation to explore the wonder of childhood and reach their full potential. We live up to our purpose employing the following behaviors:

• WE COLLABORATE: Being a part of Mattel means being part of one team with shared values and common goals. Every person counts and working closely together always brings better results. Partnership is our process and our collective capabilities is our superpower.
• WE INNOVATE: At Mattel we always aim to find new and better ways to create innovative products and experiences. No matter where you work in the organization, you can always make a difference and have real impact. We welcome new ideas and value new initiatives that challenge conventional thinking.
• WE EXECUTE: We are a performance driven company. We strive for excellence and are focused on pursuing best in class outcomes. We believe in accountability and ownership and know that our people are at their best when they are empowered to create and deliver results.

WHO WE ARE:

Mattel is a leading global toy company and owner of one of the strongest catalogs of children’s and family entertainment franchises in the world. We create innovative products and experiences that inspire, entertain and develop children through play. We engage consumers through our portfolio of iconic brands, including Barbie, Hot Wheels, Fisher-Price, American Girl, Thomas & Friends, UNO and MEGA, as well as other popular intellectual properties that we own or license in partnership with global entertainment companies. Our offerings include film and television content, gaming, music and live events. We operate in 35 locations and our products are available in more than 150 countries in collaboration with the world’s leading retail and ecommerce companies. Since its founding in 1945, Mattel is proud to be a trusted partner in empowering children to explore the wonder of childhood and reach their full potential. Visit us at https://jobs.mattel.com/ and www.instagram.com/MattelCareers. Mattel is an Affirmative Action/Equal Opportunity Employer where we want you to bring your authentic self to work every day. We welcome all job seekers including minorities, females, veterans, individuals with disabilities, and those of all sexual orientations and gender identities.