Job Description

Job Description

We are seeking a highly motivated and detail-oriented Media Planner to join our growing team. The Media Planner will be responsible for developing comprehensive media strategies that align with client objectives, ensuring optimal media placement across a variety of traditional and digital platforms (excluding social media). This role requires strong analytical skills, a strategic mindset, and the ability to work effectively within a fast-paced environment.

Responsibilities

• Develop and execute media plans that align with client goals and target audience behavior.

• Analyze market research and performance data to determine the best media mix and placements.

• Collaborate with account managers, creative teams, and media buyers to ensure cohesive campaign execution.

• Track and report on campaign performance, making strategic adjustments as needed.

• Prepare and present media proposals, schedules, and budgets to internal teams and clients.

• Stay updated on industry trends, tools, and media channels relevant to client needs.

Qualifications

Qualifications

• Bachelor’s degree in Marketing, Advertising, Communications, or a related field.

• 2–4 years of experience in media planning, preferably in an agency environment.

• Strong understanding of media planning principles, including reach, frequency, and GRP.

• Proficiency in media planning tools and platforms.

• Excellent analytical, organizational, and communication skills.

• Ability to manage multiple projects and deadlines efficiently.

Additional Information

Benefits

• Competitive salary of $70,000–$75,000 per year

• Opportunities for professional growth and career advancement

• Continuous skills development through training and mentorship

• Dynamic and supportive team environment

• Comprehensive benefits package