Job Description

THIS IS A TEMPORARY EMPLOYEE FULL TIME 3 MONTH ASSIGNMENT.

Become part of a team that is responsible for Marketing Operations.  Intake decisioning requirements from various business units and translate into decisioning logic used to present relevant and elidable offers to customers.  Responsible for testing changes to decisioning logic/strategy and interfacing with various development teams regarding requirements and defect fixes.

KEY RESPONSIBILITIES:

TRANSLATE MARKETING OFFER STRATEGY INTO DECISIONING LOGIC BASED ON CUSTOMER ATTRIBUTES AND CUSTOMER INTENT.

• Develop and build decisioning logic to meet Marketing offer strategy requirements
• Document and maintain development standards for ongoing decisioning logic changes
• Create test cases for iterations of Marketing offers strategy via decisioning
• Execute and validate test cases (UAT and Regression), identify defects and investigate failures to help uncover appropriate solutions.
• Maintain and execute regression testing of the decisioning system to ensure consistent quality
• Work closely with teammates to determine process improvements related to our decisioning platform and governance process.
• Maintain process flow documentation for decisioning logic changes from ideation to production through Share Point and project management systems.
• Consolidate information and present to senior management in a clear and concise manner.
• Understand and effectively communicate business requirements of projects to Technology teams and be able to assess whether the systems delivery will meet the business requirements
• Execute testing of decisioning system changes implemented by Tech Dev (UAT).

Qualifications

• Bachelor’s Degree in computer science, information systems, data science or other technical area and 2+ years of Marketing Technology or related, relevant Technical experience.
• Strong problem-solving and analytical skills, including a qualitative and quantitative skill set.
• Experience with marketing database, digital and orchestration technologies ex. Adobe, Pega, Unica. These technologies will be leveraged when executing marketing offer strategy via decisioning logic.
• Experience with SQL, SAS, or similar data analysis language. Data analysis is required to validate decisioning logic transactions and identify trends or potential issues with the logic strategy.  
• Experience with programming languages and logic development ex. C, Java, PHP. Background in programming concepts and algorithms will be essential when translating the offer strategy into decisioning logic.
• Experience with Retail or Call Center CRM systems. Offers are presented in CRM systems such as Oracle, Salesforce, and Clarify. Knowledge of these systems is needed to confirm the decisioning logic is executing and presenting as expected.
• Proficient with reading and understanding XML transactions. XML transactions are leveraged to simulate the decisioning logic via API request with variable attributes. The subsequent XML responses are evaluated to confirm the logic is executing as expected and the correct offers are presented. 
• Experience in Agile methodology.
• Experience in creating and documenting business requirements.
• Experience working with cross-functional teams within Marketing, Sales, Customer Care, Finance, IT, etc.
• Demonstrated ability to analyze complex issues and design appropriate solutions.
• Ability to manage heavy work load, accommodate change and adapt accordingly. Experience delivering results in a fast moving, challenging environment.
• Excellent communication skills, including ability to tailor communication to audience to achieve desired results.
• Proficiency in standard MS Office applications.
• Occasional travel required. (up to 10%)

Additional Information The environment is positive and provides the opportunity for team and individual contributions.  Client is west coast (El Segundo, CA).  Typical hours are Monday - Friday 8 - 5 (occasionally this runs over).  Preference location is Los Angeles CA, however we have a small team in Alpharetta GA.

Additional Information

Merkle fosters a diverse environment that encourages original thinking about our business and empowers us to communicate with a global world of customers. We embrace differences of opinion and diversity of thought as they help us challenge and refine our solutions. Merkle, as a best-in-class marketing agency, welcomes big ideas, and believes they can come from anywhere. This role is not eligible for visa sponsorship.