Job Description
We are looking for an analytically minded people for Merkle’s Media Platforms & Operations team, who are responsible for the implementation and activation of ads for display, programmatic, video, and paid social advertising. You will have the opportunity to be a part of an innovative, fast growing team focused on revolutionizing digital media planning and buying, in the context of a multi-channel data driven approach.
Master industry leading ad platforms, including ad servers and DSPs
Manage campaign timelines and deliverables across internal and external teams
Implement, QA, and troubleshoot ad campaigns using leading third party and Merkle platforms
Act as in-house platform expert and escalation point on product and technology issues
Document best practices and seek out opportunities to improve existing processes
Assist in the development of new internal products and in the vetting and onboarding of new third-party ad platforms
Responsibilities include, but are not limited to:
DIGITAL OPERATIONS MANAGEMENT:
Demonstrate multi-tasking ability; keep multiple projects on-track
Expert in Microsoft Excel, Third Party Ad Servers (DoubleClick DCM and/or AtlasDMT) and rich media technology (eg. PointRoll, Unicast, Eyeblaster)
A technical authority for all technical issues involved in running online ad campaigns (including trafficking of remarketing capabilities, VAST/In-Stream Video, Rich Media and Audio)
Work closely with internal departments and external partners to ensure that appropriate materials are received and/or distributed correctly
Coordinate and meet all deliverables accurately and in a timely manner
Work closely with media vendors and media teams to resolve reporting and/or billing discrepancies
Plan, organize, activate and control daily process
CLIENT & INTERNAL/EXTERNAL RELATIONSHIPS:
Support teams in preparing and delivering assets to media vendors
Work with media, creative and analytics teams at the onset of a campaign to identify and implement all creative and technical requirements
Manage relationships with external vendors (such as DSPs, DMPs, verification vendors, rich media companies, media publishers, research firms, etc.)
Possesses mature and professional business acumen in personal and written communications
STRATEGIC THINKING & LEADERSHIP:
Demonstrates active listening skills and ability to apply learnings over time
Recognize recurrent or potential issues and problems, and know when to escalate and propose solutions, where possible
Takes clear ownership of assigned tasks
COMMUNICATION SKILLS:
Express oneself clearly and concisely in written and oral communications
Write in a clear, compelling and concise manner
Organize ideas and information logically and sequentially
Qualifications
Additional Information
Merkle fosters a diverse environment that encourages original thinking about our business and empowers us to communicate with a global world of customers. We embrace differences of opinion and diversity of thought as they help us challenge and refine our solutions. Merkle, as a best-in-class marketing agency, welcomes big ideas, and believes they can come from anywhere.