Benefits:

401(k) matching

Bonus based on performance

Competitive salary

Dental insurance

Employee discounts

Health insurance

Opportunity for advancement

Paid time off

Training & development

Vision insurance

Traverse City Whiskey Co., The Whiskey of the North ™, is an artisan distillery located in Northern Michigan. Established in 2012, the Company produces an award-winning line-up of craft whiskeys, distributed throughout over half of the country. The team at Traverse City Whiskey Co. (TCWC) is dedicated to sharing high-quality products, a nerdy and social whiskey education and what we refer to as “northern style hospitality”.

Job Description

Title: Market Manager

Department: Sales

Reports to: Regional Sales Manager

Compensation: Salary + Bonus

Job Summary

The Market Manager is responsible for achieving sales targets and generating sales by promoting TCWC products to accounts as well as consumers. The Market Manager will build relationships during account visits, merchandising, events, and tastings. The role is flexible, and tasks can vary day-to-day, some shifts may include daytime, evening, and some weekends. A successful Market Manager will possess a skill set that includes but is not limited to sales closing tactics, problem-solving, time management, organization, team collaboration and professional communication in a timely manner. Strong brand knowledge and a passion for whiskey and the adult beverage industry is a must.

Essential Duties and Responsibilities

Achieve sales goals monthly, quarterly and annually

Utilization of sales software to identify current sales, trends and opportunities

Attend and participate in weekly sales meetings

Management of budgets (T&E, Sales and Marketing, local funds, etc.)

Prepare concise and accurate reports, proposals and documentation for sales presentations

Maintain working relationships with existing accounts to ensure they receive exceptional service and to identify potential new sales opportunities

Identify prospective accounts, set appointments, and make effective sales calls while building relationships

Manage sales cycle to close new and current business in all segments, including delivery of product or POS whenever and wherever needed

Possess in-depth product knowledge and be able to conduct demos

Assist with single barrel sampling and sales, including delivery of product and POS

Execute sales presentations confidently, while handling objections

Stay up-to-date on new products and the changing needs of the market

Lead or assist at tastings, events and festivals throughout the market

Coordinate with other TCWC team members to ensure standards are being upheld and sales goals are being met

Service accounts through merchandising products with POS and educating staff

Hold a high standard of execution for branding throughout the market

Communication in a timely manner with fellow TCWC team members, customers, and distributors. All communication must be professional, open, honest, and direct in nature

Professionally and positively represent Traverse City Whiskey Co. at all times

Minimum Qualifications

Bachelor’s degree or equivalent; or 4+ years industry experience

Must possess superior communication, customer service skills, and professionalism

Advanced knowledge of whiskey and adult beverages

Experience in fostering client relationships

Keen attention to detail and strong organizational skills

Ability to problem solve quickly, efficiently, and effectively

Strong negotiating, analytical skills and numeric ability

A demonstrated ability to manage multiple tasks and assess priorities effectively

Experience developing and managing accounts

Flexibility to work varying hours to accommodate customer needs and events

Positive attitude and great work ethic

Ability to establish and maintain strong relationships with various types of people

Self-starter, highly motivated with a high productivity level

Ability to always act in a professional manner

Strong computer skills, including knowledge of Microsoft Word, Excel and PowerPoint

Ability to attain a Michigan Liquor Control Commission license

Valid Driver’s License with no restrictions

Must live within assigned market or specifically designated area (30mis from Traverse City)

Extensive travel required within the State of Michigan

Physical Requirements

The physical demands described here are representations of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

While performing duties of the job, the employee is frequently required to lift/carry an average of 30 pounds. The employee is regularly required to drive to account locations in varying weather conditions and will stand, walk, reach, twist, squat, bend and sit.

Traverse City Whiskey Company is an Equal Opportunity/Affirmative Action employer. It is our policy not to discriminate against any Associate or Applicant. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, pregnancy, childbirth or related medical conditions, national origin, sex, age, disability or handicap, genetic information, citizenship status, service member status, or any other characteristic protected by federal, state or local law. This policy of nondiscrimination in employment includes but is not limited to: recruitment, hiring, placement, promotion, transfer, employment advertising or solicitations, compensation, layoff or termination of employment.