Job Description

The Communications & Marketing Specialist supports and enhances the library’s brand through online communications internally and externally (including but not limited to) assisting with the content updates and overseeing the content of website, creation of print publicity, graphics, managing the content of digital signage, and overseeing social media. 

GENERAL RESPONSIBILITIES:

• Part Library Webmaster: coordinate and manage website content and layout, including graphic design, branding, photography, and writing; monitor Google analytics for the website; serve as liaison to the website host
• Part Social Media Guru: create monthly digital newsletter (Constant Contact) for patrons and all social media presence (Facebook, Instagram, YouTube, and Google Business) with up-to-date and engaging content
• Part Steward of Digital Signage: design and manage graphics, branding, and writing for use in digital signage
• Part Publication & Printing Supervisor: coordinate and manage content for print advertising, press releases, and internal promotional materials (flyers, posters, etc.)
• Serve as library assistant with on-floor, in-library duties, working public service desks
• Other duties as assigned