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Product Management Marketing Graduate Internship

Miller

Product Management Marketing Graduate Internship

Appleton, WI +1 location
Internship
Paid
  • Responsibilities

    Job Description

    BASIC DESCRIPTION:

    In this role, you will be gathering and applying market research to lead product development of a new products developing a strategic marketing plan to achieve growth initiatives and leading the execution. You will take part in meaningful work and real-life projects in our business organization that will help you grow both professionally and personally throughout the program. Must have the ability to excel in a team environment.

    ESSENTIAL FUNCTIONS:

    As a product management intern, you will:

    • Develop product road maps and define product requirements
    • Define strategies to grow market share
    • Develop business case for new products
    • Market Analysis, competitive bench marking, SWOT analysis
    • New product development & introduction strategy
    • Prepare and outline product road maps and life-cycle
    • Develop go-to-market strategy and execute the plans
    • Influence the strategic direction for selected product lines
    • Evaluate business potential in a given market for a product
    • Work closely with engineering managers, product managers, and other technical leaders
  • Qualifications

    Qualifications

    • Current enrollment in a full time MBA program with an expected completion date between June through December 2021
    • Four or more years of work experience with B2B business/ businesses
    • Ability to manage in an environment of ambiguity with diverse partners
    • 3+ years of professional experience
    • Ability to manage a product from concept to launch
    • Familiar with market segmentation process & ability to focus on target markets (80/20)
    • Must have excellent verbal and written communications skills
    • Understand key marketing concepts and ability to implement
    • High proficiency in MS Office Suite of Products (Word, Excel, PowerPoint)
    • Superb organizational skills to be able to coordinate complicated projects

    Additional Information

    All your information will be kept confidential according to EEO guidelines.

  • Locations
    Appleton, WI • Grand Chute, WI