Social Media Specialist for High End Hair Salons in South Tampa
OPPORTUNITY FOR ONE SUPERSTAR!
With two salons in South Tampa, Monaco Salon already has an established and highly productive team that operates with a high degree of excellence and integrity unheard of in the beauty industry. Monaco Salon was recently voted TOP 200 Salon in the country by Modern Salon.
We partner with team players that are positive, motivated and ready to soar with the eagles while dreaming big dreams and realizing them.
We are expanding and have ONE available position for a team player who has the same character traits we have. If this is you, then partner with us in forging your future as a Social Media Specialist. (SMS)
Function:
SMS will facilitate organic and paid social content for the company all the way from creative inspiration/production to analytics/reporting. The SMS is responsible for delivering and demonstrating return on investment based on the goals of our marketing campaigns. This role must be creative, analytical and possess excellent customer service skills. This individual will work closely with our video producer to deliver a superior return on investment for the company's social needs. This position must maintain superior knowledge of all social platforms (Facebook/Instagram and Youtube) and in what ways each is most effective for meeting the company's goals.
The SMS will collaborate with our video producer in providing social advertising recommendations that include, but not limited to audience, ad format, and ad creation suggestions/targeting that support customer goals. Once the campaign is underway the SMS will work to chart optimization approaches against their key performance indicators. At the end of the campaign, this person will create custom performance reports that effectively analyze how goals were met or exceeded with the goal of increasing retention and upsells.
Responsibilities:
Lead brainstorming sessions for creative social advertising solutions
Organically grow followers and subscribers.
Daily Engagement with other salon owners and stylists.
Create compelling organic and paid social content for our hair salons and hair brand on various social platforms
Create and implement social boosts for organic content and events
Manage paid social campaigns utilizing the best tactics to meet KPIs
Conduct basic industry research and site analytics
Maintain detailed knowledge of all social products
Develop campaign optimizations to match company performance goals
Interpret custom performance reporting and analysis in coordination with video producer.
Qualifications:
Knowledge of the beauty industry a plus
Experience creating content and managing social accounts.
Experience crafting social advertising campaigns with detailed targeting, tracking and reporting
Experience creating campaigns and ad sets within Facebook Business Manager platform
Experience boosting and reporting on social events and posts
Outstanding customer service skills.
Excellent written and verbal communication skills; ability to relay technical concepts to non-technical audiences
Demonstrated ability to build strong working relationships and consistently set and exceed service goals
Excellent attention to detail and ability to organize and prioritize assignments
Proven ability to manage multiple projects in a fast-paced environment with the ability to learn and apply new concepts and tools quickly