Benefits 401(k), Health Insurance, Dental Insurance, Vision Insurance, Paid time off, Vacation

About Mooring Commercial Construction

Mooring is a 3rd generation, family-owned Commercial Construction and Disaster Restoration company. We are reliable and proven professionals for major industries across the continental United States. Mooring works with a sense of urgency but never at the expense of focusing on every detail. We execute excellence in everything we do to ensure projects are done right from the perspective of our customers.

Position

The Field Marketing Representative plays a key role in the development of marketing campaigns and initiatives, establishing a strong online brand presence to communicate our company, culture and values, and track initiatives to report on results. This position serves to support the Marketing and Sales department by building and elevating our brand through digital, social, and traditional marketing media. To accomplish the job successfully, an individual must be able to perform, with or without reasonable accommodation, each essential functions satisfactorily.

Essential Functions

Develop and communicate comprehensive marketing plans, campaign results and project recommendations to senior management team.

Conduct market research on consumer needs and requirements and industry trends.

Assist in outbound or inbound marketing activities by demonstrating expertise in various areas (content development and optimization, advertising, events planning etc.).

Liaise with external vendors to execute promotional events and campaigns.

Collaborate with marketing and sales to coordinate brand awareness and marketing efforts.

Assist in the development and management of a results-driven social media marketing strategy.

Develop and curate engaging content for social media, digital platforms, collateral, and blogs.

Ensure creative marketing materials undergo regular review and adhere to brand guidelines.

Attend job related and industry events to produce live and post event digital media content.

Assist with the development of internal and external presentation materials.

Spearhead the development and certification of MOORING’s continuing education courses.

Monitor social media channels and industry sources for trends and opportunities.

Manage online reputation and interact with online audiences – responding to social media messages, inquiries, and comments.

Manage and coordinate logistics supporting national/regional marketing memberships, events, and conferences.

Coordinate the creation and deployment of regular internal and external email marketing campaigns.

Regularly visit projects and worksites to capture media content for MOORING channels.

Provide support to administrative team when planning and coordinating internal events.

Other duties as assigned

Qualifications

Bachelor's Degree in Marketing, Advertising or related discipline

3+ years' experience in a marketing role

Excellent analytical skills and a knack for data analysis

Strong written and verbal communication skills

Skilled in writing and editing content with an attention to detail

Commercial awareness partnered with a creative mind

Loyal and dependable

Strong organization and prioritization skills

Responsible and task driven

Ability to anticipate work needs and follow through with minimum direction

Must possess valid driver's license and clean driving record