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Media Manager

Performics

Media Manager

Atlanta, GA
Paid
  • Responsibilities

    Job Description

    OVERVIEW:

    The Media Manager (MM) is responsible for leading the success of clients’ online marketing programs by providing thought leadership on Paid Search campaign strategies and optimization, and building strong relationships and establishing clear lines of communication with clients, partners, and internal staff members. The MM is analytical and uses problem solving capabilities to assure flawless program execution to meet and exceed stated objectives.

    ROLE OBJECTIVES: ACCOUNT MANAGEMENT

    • Assumes accountability and ownership of Paid Search program successes and failures for several client accounts
    • Monitors and reports program financials, budgets, and fees to senior management
    • Interfaces with other department leads to share ideas, communicate service offerings, and to identify and deliver new solutions for clients
    • Keeps management apprised of key client opportunities, potential risks and other key nuances which affect the health of the business

    PROGRAM MANAGEMENT

    • Directs and manages the daily work flow of all client programs, including initiation and management of projects across departments
    • Reviews client deliverables for quality and ensures that recommendations and work product are sound and viable
    • Creates and executes Search account strategies and plans for each client
    • Effectively manages keyword strategies
    • Understands Search optimization best practices and articulates knowledge and client deliverables effectively
    • Provides excellent communication via phone, emails and direct contact
    • Effectively creates and delivers client presentations
    • Provides thought leadership to clients 
    • Commands data analysis of key metrics to identify, recommend and implement changes for increasing the performance of client programs
    • Manages budgeting, forecasting, billing and invoicing
    • Meets specified deadlines

    TEAM LEADERSHIP & DEVELOPMENT

    • Embraces and encourages a culture based on team work, collaboration, and intellectual curiosity
    • Adopts stated account management standards and program management best practices
    • Assists in training, mentoring, and developing team members
    • Reverse mentoring with another colleague of a different channel expertise

    PROCESS IMPROVEMENT

    • Assists in the development and documentation of best practices for improving operational efficiencies within the team and the group
  • Qualifications

    Qualifications

    • Bachelor’s degree, concentration in business, marketing, or advertising preferred
    • 2-3 years of account management experience in online advertising, direct marketing, or channel experience (paid search/display/programmatic)
    • Demonstrated problem solving and project management skills
    • Minimum of 1-2 years as associate account manager or equivalent if internal candidate
    • High competency level in MS Office with specific strengths in Excel and PowerPoint
    • Able to work independently and balance multiple tasks

     

    ABOUT THE WAY WE WORK:

    BE YOU

    We believe you should be able to be the same person at work as you are at home. Authenticity and trust are important. Be who you are, mean what you say, allow other PFXers to do the same.  

    KNOW YOUR TEAMMATES

    We know social opportunities reinforce relationships, and relationships shape our attitudes. Everyone is equal parts teacher and learner, so invest in each other. We are a community. Play with intention.  

    MAKE IT BETTER

    We believe there’s always room for growth—professionally, personally, and in our communities. We identify opportunities for improvement, innovation, and learning and encourage our clients to do the same.  

    COLLABORATE EXPERTLY

    Everyone comes to Performics with a different background and provides unique value. Speak up, embrace a “what if” attitude, and support the people around you. Collaborate with your team, hone your expertise, and remember—the best idea wins.

    Additional Information

    All your information will be kept confidential according to EEO guidelines.