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VP, Peacock Sports Marketing

NBCUniversal

VP, Peacock Sports Marketing

New York, NY
Full Time
Paid
  • Responsibilities

    Job Description

    The Position

    Peacock is seeking an experienced, innovative, and collaborative leader to oversee Sports Marketing reporting to the EVP, Brand Creative & Marketing. As the Vice President you will be responsible for leading a cross-functional team of experts in creative, strategy, media, and operations to bring to life the story of the Peacock brand in sports. Keys to the success of this role are a strong sense of collaboration with leaders and key stakeholders across Peacock and NBC Sports and a willingness to take big swings to make our brand and campaigns stand out from the crowd. This leader must be able to steward best-in-class campaigns that positively shift consumer perception about Peacock’s sports offering and reinforce that we are a must-have platform for sports fans.

    This role demands adept stakeholder management, an ability to present to and influence senior management, effectively lead a highly skilled team with smarts, grace and compassion, and champion a diverse, equitable, and inclusive work culture.

    The Person

    You are a brand marketing expert with a deep knowledge of and love for sports. You understand how to build long-term brand consistency while remaining agile and constantly innovating to cut through in a crowded marketplace. You like to take big swings on ideas that are grounded in the needs of the business and help to drive both short-term and long-term KPIs. You think about the intersection of brand marketing and content marketing in growing a business and are curious in learning how to best connect creatively with our consumers. You operate with a challenger mentality and will adapt and react to changing market conditions and business needs.

  • Qualifications

    Qualifications

    • 12+ years of consumer-facing marketing, brand development, and brand building experience.
    • Demonstrable experience utilizing insights, data, and research as part of a brand building and positioning strategy.

    Desired Characteristics:

    • Successful track record building relationships, confidence, and consensus with critical stakeholders (collaborative and flexible).
    • Significant knowledge of sports and/or sports marketing experience a plus.
    • Ability to influence at all levels of an organization, utilizing interpersonal skills and the ability to work flexibly across departments, as well as manage internal and external partners in a dynamic and high-pressure environment.
    • Strong track record of success developing industry-leading campaigns in collaboration with creative, consumer insights, product, publicity, and strategy teams.
    • Direct experience leveraging qualitative and quantitative research and data to make decisions in real-time, as well as developing creative work that targets specific audience segments.
    • Experience building and motivating a senior-level team.
    • An exceptionally strategic thinker and communicator with an inquisitive mind that is comfortable both in the detail and at a high level.
    • Exceptional presentation, verbal, and written communication skills

    Hybrid : This position has been designated as hybrid, generally contributing from the office a minimum of three days per week.

    This position is eligible for company sponsored benefits, including medical, dental and vision insurance, 401(k), paid leave, tuition reimbursement, and a variety of other discounts and perks. Learn more about the benefits offered by NBCUniversal by visiting the Benefits page of the Careers website. Salary Range: $250,000-$275,000 (Bonus & Long Term Incentive Eligible)

    Additional Information

    NBCUniversal's policy is to provide equal employment opportunities to all applicants and employees without regard to race, color, religion, creed, gender, gender identity or expression, age, national origin or ancestry, citizenship, disability, sexual orientation, marital status, pregnancy, veteran status, membership in the uniformed services, genetic information, or any other basis protected by applicable law. NBCUniversal will consider for employment qualified applicants with criminal histories in a manner consistent with relevant legal requirements, including the City of Los Angeles Fair Chance Initiative For Hiring Ordinance, where applicable.

    If you are a qualified individual with a disability or a disabled veteran, you have the right to request a reasonable accommodation if you are unable or limited in your ability to use or access nbcunicareers.com as a result of your disability. You can request reasonable accommodations by emailing AccessibilitySupport@nbcuni.com.