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Vice President, Integrated Marketing

NBCUniversal

Vice President, Integrated Marketing

National
Full Time
Paid
  • Responsibilities

    Job Description

    ROLE SUMMARY:

    Reporting to the Senior Vice President of Integrated Marketing, the Vice President of Integrated Marketing is responsible for developing and producing custom integrated content for 18 to 20 theatrical film, Peacock, and home entertainment releases each year. Candidate must be creative, organized, enthusiastic, detail-oriented, and able to work well with others.

    ESSENTIAL RESPONSIBILITIES:

    • Working closely with media partners across linear, digital, and social, produce a variety of marketing content strategies from idea development through creative execution to post-production finishing for all theatrical titles.
    • Partner with and support the SVP in the negotiation of all added-value elements across domestic Universal Pictures theatrical, Peacock, and home entertainment titles.
    • Oversee partner shoots and studio creative content shoots
    • Oversee production creative on-set with production companies, internal marketing groups, and network partners
    • Supervise Director and Manager who will oversee Symphony promotions across NBCUniversal across all theatrical titles.
    • Present at filmmaker presentations, as well as in internal and partner meetings.
    • Liaise with all internal departments including media, digital, publicity, creative advertising, research, legal, and brand partnerships to align with campaign strategy and develop cross-divisional activations.
    • Travel for production, as needed.
  • Qualifications

    Qualifications

    BASIC QUALIFICATIONS:

    • At least 10 years of experience in integrated marketing, branded entertainment, or ad sales marketing

    DESIRED CHARACTERISTICS:

    • Entertainment industry (film and/or television) experience is highly preferred.
    • Proven ability to identify, develop, and execute a wide array of integrated marketing campaigns with clearly demonstrated creative production and on set experience.
    • Track record of establishing and managing effective working relationships with creative stakeholders (filmmakers, studios, brand leaders, etc.) and media partners.
    • Successful leadership experience and demonstrated ability to work well across an organizational matrix.
    • Proven ability to problem-solve and collaborate with senior executives, creative partners, and peers across a fast-paced, innovative, and highly energetic corporate culture.
    • Excellent written and verbal communication skills with the demonstrated ability to deliver impactful presentations and pitches to senior studio leadership, brand partners, media partners, and talent.
    • Ability to travel as needed.
    • Proficient in Microsoft Suite.
    • Bachelor’s degree in advertising, communications, or related field is highly preferred.

     

    ELIGIBILITY REQUIREMENTS:

    • Interested candidates must submit a resume online to be considered
    • Must have unrestricted work authorization to work in the United States
    • Must be covered by Solutions, NBCU’s Alternative Dispute Resolution Program
    • Willingness to travel and work overtime, and on weekends, with short notice
    • Must be willing to work in Universal City, CA
    • Must submit an attestation disclosing your COVID-19 vaccination status and, if partially or fully vaccinated, submitting your vaccination record no later than 7 days following commencement of employment.
    • Must be fully vaccinated against COVID-19 at the commencement of employment or adhere to enhanced protocols in select work settings or where jurisdictionally mandated.
    • Must be willing to adhere to all Company COVID-19 workplace safety policies and protocols.

     

     

    Additional Information

    NBCUniversal's policy is to provide equal employment opportunities to all applicants and employees without regard to race, color, religion, creed, gender, gender identity or expression, age, national origin or ancestry, citizenship, disability, sexual orientation, marital status, pregnancy, veteran status, membership in the uniformed services, genetic information, or any other basis protected by applicable law. NBCUniversal will consider for employment qualified applicants with criminal histories in a manner consistent with relevant legal requirements, including the City of Los Angeles Fair Chance Initiative For Hiring Ordinance, where applicable.

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