NYU LANGONE HEALTH is a world-class, patient-centered, integrated academic medical center, known for its excellence in clinical care, research, and education. It comprises more than 200 locations throughout the New York area, including five inpatient locations, a children's hospital, three emergency rooms and a level 1 trauma center. Also part of NYU Langone Health is the Laura and Isaac Perlmutter Cancer Center, a National Cancer Institute designated comprehensive cancer center, and NYU Grossman School of Medicine, which since 1841 has trained thousands of physicians and scientists who have helped to shape the course of medical history. For more information, go to nyulangone.org, and interact with us on LinkedIn, Glassdoor, Indeed, Facebook, Twitter, YouTube and Instagram.
POSITION SUMMARY: We have an exciting opportunity to join our team as a Associate Director-Social Media. The Associate Director of Social Media Marketing, under the direction of the Director of Digital Marketing and agency partner(s), is responsible for implementation of paid and organic Social Media strategy in order to increase brand awareness, improve reputation, and enhance marketing efforts to drive patient volume. The associate director will be responsible for the day-to-day management of all NYU Langone social channels, serving as the link between business and audience. The Associate Director must have the knowledge, experience, and understanding of NYU Langone's business, services lines, and locations to develop content that expresses the NYU Langone Health brand creatively and strategically via social media presence.
JOB RESPONSIBILITIES:
MINIMUM QUALIFICATIONS: To qualify you must have a Bachelor's Degree required, preferably in marketing, communications, or a related field. Minimum 8 to 10 years marketing experience for large, complex organization(s), with 3-5 years experience in social media management. Experience with large hospital, health care delivery system, or health insurance industry preferred. Previous social media marketing and advertising, direct marketing, and online marketing experience.
Qualified candidates must be able to effectively communicate with all levels of the organization. NYU Langone Health provides its staff with far more than just a place to work. Rather, we are an institution you can be proud of, an institution where you'll feel good about devoting your time and your talents. NYU Langone Health is an equal opportunity and affirmative action employer committed to diversity and inclusion in all aspects of recruiting and employment. All qualified individuals are encouraged to apply and will receive consideration without regard to race, color, gender, gender identity or expression, sex, sexual orientation, transgender status, gender dysphoria, national origin, age, religion, disability, military and veteran status, marital or parental status, citizenship status, genetic information or any other factor which cannot lawfully be used as a basis for an employment decision. We require applications to be completed online. If you wish to view NYU Langone Health's EEO policies, please click here. Please click here to view the Federal "EEO is the law" poster or visit https://www.dol.gov/ofccp/regs/compliance/posters/ofccpost.htm for more information. To view the Pay Transparency Notice, please click here.
Required Skills Required Experience