Job Description
We’re looking for a passionate and seasoned growth marketing manager to join Nexthink. The Growth Marketing Manager will be responsible for developing and executing multi-channel marketing campaigns to help us acquire, engage, and retain customers, while driving product adoption.
Key Responsibilities:
Develop multi-channel marketing campaigns and/or programs to drive customer acquisition, deepen user / customer engagement, drive product adoption, and/or retain customers
Design and execute outbound and inbound marketing campaigns
Ensure clear goals for marketing campaigns / programs and track and report on performance versus those goals
Determine the right audience, right messaging, and right marketing tactics to deliver on campaign / program goals
Generate the content for use in marketing campaigns, programs, and other initiatives. This includes but is not limited to drafting marketing emails, social media posts, other collateral; writing blog articles; and working with our creative and design teams to identify other assets required
Develop and manage project plans to ensure smooth, on-time delivery of marketing campaigns / initiatives
Identify creative, out-of-the box ideas for marketing campaigns that can improve our efforts across the board
Collaborates with the demand center and/or field marketing to ensure a cohesive creation, execution and testing/optimization strategy exists to increase engagement
Collaborates with the digital strategist on acquisition and engagement demand creation programs, and ensures final tactic selection is appropriate for program design
Qualifications
5+ years of marketing experience, including experience producing marketing materials and/or content
Familiarity and comfort with Marketo, Salesforce and 6Sense and managing digital ad campaigns
Strong written and verbal communication skills
Collaborative nature
Curiosity and an aptitude for learning quickly
Strong problem solving skills
Additional Information
This is an exceptional opportunity to join a fast-growing, successful and innovative company. Nexthink allows you to thrive in a unique work environment where the emphasis is on excellence, innovation, openness and collaboration.