RESPONSIBILITIES AND QUALIFICATIONS: 

SUMMARY

*Boost sales indirectly by providing customers with the right amount of product information to give them good insight on BMW products and create the feeling of being treated unique

*Increase sales potential and margin per car sold by offering a new service to customers and thereby leveraging the understanding of the personal value of features/ options

*Offer a new and pressure free customer treatment and conversation to increase customer satisfaction

*Promote BMW (technical) product superiority

*Exculpate the Sales Advisor to increase their productivity  

BMW I SPECIFICS:

*Promote BMW i brand, features and services

BRAND STORE SPECIFICS:

*Inspire and generate excitement for the brand in general among visitors by being a welcoming, attentive knowledgeable and fun product and brand expert

*Provide visitors with a memorable and unique store experience                             

ESSENTIAL DUTIES include the following. Other duties may be assigned.

• Informing clients on product specifications of all BMW products and features
• Creating passion for BMW brand and products
• Performing the need analysis during the contact with the customer/visitor
• Ensuring a brand related customer/visitor treatment at the dealership/Brand Store
• Using IT tools (Mobile Customizer and Virtual Product Presentation)
• Keeping the product knowledge within the dealership/Brand Store at level
• Managing test drive process (accompanied test drives)
• Supporting the Sales Advisor during the sales consultation (on demand)
• Being the main point of contact for the customer/visitor to answer questions about products incl. usage/functions
• Participating at the delivery process ◊
• Bridging aftersales waiting time for customers by presenting features and new technologies
• Accomplishing/participating in dealer/Brand Store events to present products and technologies to a wider audience (internal and external)
• Preparing the showroom and keeping it attractive for customers/visitors (e.g. demo car selection)
• Using conversations with customers/visitors to fill in data in the database (after the conversation ends)
• Realizing process efficiency enhancements within the need analysis, test drive and delivery (test drive and delivery not relevant for Brand Store)
• Additional activities regarding aftersales and used car (not finalized yet)
• Acting as an ambassador for the BMW i brand during customer contact
• Explaining special BMW i product related features (360X electric consultancy, charging procedure)
• Answering questions regarding BMW i used cars
• Connecting customers to multichannel contacts
• Proactively approaching customers/visitors in the showroom and presenting them with the correct amount of information about the product, its technical specifications, usage/functions as well as the BMW brand
• Helping customers/visitors with product insight when they are involved in a sales conversation with a Sales Advisor
• Planning test drives
• Providing product information to customers during the test drive appointment/accompaniment
• Guiding customers to Sales Advisors when purchase interest is expressed
• Keeping him/herself up to speed on new product, brand and competitive information
• Providing additional marketing material if requested / asking for contact details to send/email it
• Facilitating handovers and explaining features in the car answering operating questions
• Direct visitors to information desk for general enquiries, appointment scheduling, etc.
• Managing test drive booking only (or redirect booking request to information desk Greeter)

QUALIFICATIONS

Ability to communicate effectively.

Independently motivated with the ability to work within a team environment.

Excellent customer service/satisfaction skills.

Organized and computer proficient – must be skilled in MS Word, Excel, and Outlook.

Clean DMV.

CERTIFICATES, LICENSES, REGISTRATIONS

Valid Driver's License

                                    WHY JOIN THE NIELLO TEAM?

OUR VISION

     To be Northern California’s leading automobile dealer for the products we represent.

 OUR MISSION

      We are committed to providing distinctive automotive products and exceptional service while treating our customers and employees with unyielding integrity.

 OUR CORE VALUES

      We are a team

      We respect each other

      We encourage self-improvement

      We hold high expectations

      We embrace change

      We enthusiastically value our customer

      We support our community

WE OFFER COMPREHENSIVE BENEFITS AND PERKS SUCH AS:

• Kaiser HMO, Sutter Health Plus HMO, Western Health Advantage HMO and HRA plans
• 401(k) with Company Match
• Vision & Dental plans (including orthodontic coverage)
• Company paid Life and AD&D
• Employee Assistance Program, Paid Time Off, and Paid Holidays
• Discounts on Company Products and Services

                                    VOTED BEST PLACE TO WORK 

THE NIELLO COMPANY HAS BEEN RECOGNIZED BY AUTOMOTIVE NEWS AN INCREDIBLE 26 TIMES IN THEIR ANNUAL LOOK AT THE TOP 100 BEST DEALERSHIPS TO WORK FOR. THE NIELLO COMPANY IS PROUD TO HAVE HAD NINE DEALERSHIPS ON THIS LIST SINCE THE INCEPTION OF THE PROGRAM, MANY OF WHICH ARE MULTI-YEAR AND BACK-TO-BACK RECIPIENTS. THE NIELLO COMPANY HAS ALSO BEEN RECOGNIZED AS A BEST PLACE TO WORK MULTIPLE TIMES BY THE SACRAMENTO BUSINESS JOURNAL.