Job Description
• Execute, manage, and optimize online media campaigns and programs for agency clients (e.g. auction/exchange based performance media, audience-based buying, remarketing campaigns) both independently, and in support of Campaign Managers • Demonstrate diligence, attention to detail and adherence to programmatic best practices throughout the full programmatic campaign life-cycle • Maintain and organize campaign-specific materials in team’s shared document repository • Handle daily campaign maintenance, including internal questions regarding tracking and status of various campaigns • Assist in the development of client-facing campaign performance reports • Contribute to the assessment of inventory availability and the formulation of proposals for new client opportunities • Manage the delivery of creative assets, insertion orders, campaign artifacts and all relevant campaign documentation in preparation for campaign launch • Traffic campaign tags into ad exchange environments • Run the campaign QA process to ensure accurate campaign implementation, pacing and performance • Provide monthly auditing reports to Agency partners & actualize bill/pay systems when applicable • Participate in regular knowledge share sessions to share and learn new strategies for optimizing and enhancing
Qualifications
• Bachelor’s degree or higher in marketing, advertising, business, engineering, statistics, economics, sociology, or equivalent • 1+ years of professional experience, with concentrations in digital marketing (programmatic or paid social) preferred • Understanding of traditional and interactive media planning elements • Resourceful, curious, and motivated individual with an ability to work independently as well as in a team setting • Strong analytics, organizational, and communication skills • Proficiency in Microsoft Office Suite with intermediate to advanced understanding of Excel
Additional Information
All your information will be kept confidential according to EEO guidelines.