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Digital Reporting & Social Media Intern – Fall 2023

O-I

Digital Reporting & Social Media Intern – Fall 2023

Perrysburg, OH
Internship
Paid
  • Responsibilities

    Job Description

    About the Role:

    Our social engagement and presence is rapidly growing and we’re looking for someone who loves and respects analytics and data – as much as they love social media itself – to support our team. The digital reporting & social media intern will assist in developing insights and reports on O-I’s global social media content, as well as support emerging social media programs and daily engagement.

    This role plays a valuable part in supporting the Editorial Team build out a reporting strategy that ties content and promotion strategies to overall business needs. You’ll develop new reports and consistently fine tune them to deliver ongoing data and analysis of daily social content. You’ll have access to several analytic tools and content intelligence platforms. The role will support the Editorial & Social team by providing ongoing, consistent analysis to enable data-driven decisions. This role will also create one-off reports for special event coverage on social. You’ll assist in translating data from our agency partners to report back to the business.

    This role will support our advancement of social media programs. We’ll look to you to help us maintain ongoing initiatives on our social media channels including employee advocacy, executive brand building, account-based marketing and influencer campaigns. You’ll also support the Digital Engagement and Community Manager with social listening and engagement activities on a daily basis.

    This is an exciting role with a lot of potential where you’ll contribute to connecting corporate strategies to content strategies and providing the data to support the work. You’ll collaborate across functions and connect with leaders within the company, presenting findings and shaping editorial, social and marketing recommendations.

    This internship position is a remote position within our Global Marketing Communications team. You’ll report to the Head of Content & Editorial Strategy, collaborate daily with the Digital Engagement and Community Manager, and work to support the extended Global MarComm team and Global Marketing & Sales team as needed.

    Your responsibilities will include:

    • Unleashing Insights: Produce reports and develop valuable insights to empower the Editorial and Marketing Communications teams in making data-based decisions for their content and campaigns. Be the go-to person for data-driven recommendations.
    • Tracking and Intelligence: Set up and monitor content and campaign Intelligence platforms to gauge the overall sentiment towards our brand and glass as a material. Understand our audience's perceptions and enhance our strategies accordingly.
    • Social Reporting Mastery: Deliver impactful social reports with in-depth analysis on a monthly basis. Unveil trends, patterns, and opportunities for improvement, leveraging your exceptional analytical skills.
    • Special Event Reporting: Be the driving force behind producing comprehensive reports for integrated activities related to special events. Provide valuable insights to enhance future event planning.
    • Collaborative Trendsetter: Stay ahead of industry trends and collaborate closely with the Editorial team to identify potential opportunities. Together, we'll lead the charge in creative and innovative content development.
    • Content Reporting Guru: Manage and master content reporting tools for our websites and social channels. Ensure we have access to accurate and actionable data at all times.
    • Social Program Management: Take charge of larger social program activities, including employee advocacy, account-based marketing, influencer marketing, and executive brand building. Your exceptional organizational skills will keep these programs running seamlessly.
    • Engaging Daily Listening: Stay connected with our audience by executing social listening and engagement on a daily basis. Be the voice of our brand and build meaningful connections with our online community.
    • Empowering Sales Communication: Manage advertising communications to our sales team through our CRM system. Your efforts will amplify our marketing impact and ensure alignment across departments.
    • Product Launch Support: Play a vital role in supporting current and upcoming product launches. Maintain and manage web pages, webinars, products, and our e-catalog, ensuring a smooth customer experience.
    • Data Translation Expert: Assist in translating agency data and findings into actionable insights for reporting back to the business. Help our team understand the significance of data-driven decisions.

    We fully embrace the flexibility and benefits of remote work. We believe in empowering our employees to thrive in their roles no matter where they are located. As such, we are excited to offer this position as a remote opportunity, allowing you to work from any city where we have operations in US..

  • Qualifications

    Qualifications

    About You:

    • You love glass and care about sustainability and the planet
    • You have Bachelor's Degree in Communications, Marketing, Journalism, or a similar field in digital media.
    • A strong GPA
    • Proficiency in social media reporting tools, both native to the platforms as well as external software like Hootsuite, SEMRush, etc.
    • Proficiency in Microsoft Office Tools (Outlook, Excel, Word, PowerPoint)
    • Exceptional understanding of content promotional channels, particularly LinkedIn, Instagram and Facebook
    • You have a record of achievement - We want to see what you’ve accomplished at school, work or extra-curricular activities.
    • You’re a good communicator, with strong project management skills
    • You love challenges, working in a very collaborative environment
    • Good team player
    • Must be authorized to work in the U.S. on a full-time basis. (O-I does not sponsor working visas for internships).
    • Targeted graduation range: December 2023 to August 2025

    What we offer at O-I:

    • Competitive compensation
    • Opportunity for future growth and advancement
    • Supportive teams to help you grow and learn new skills

    Additional Information

    This is your chance to make a real impact, applying your skills and expertise to shape the future of our organization. If you're excited about taking on new challenges, working with diverse teams, and being a driving force in our success story, we can't wait to welcome you aboard! Join us on this thrilling journey and let's achieve greatness together!

    If you are smart, passionate, innovative, culturally open, curious and collaborative, we’d like to hear from you. Please apply now or for a confidential conversation please email Nathalia Lima nathalia.lima@o-i.com

    O-I is committed to fostering an inclusive environment that attracts and embraces the brightest minds and creates a culture that welcomes a diversity of ideas and perspectives while encouraging growth and rewarding performance

    All your information will be kept confidential according to EEO guidelines.

    O-I is an Equal Opportunity Employer, and does not discriminate against any employee or applicant for employment because of race, color, sex, age, national origin, religion, sexual orientation, gender identity, status as a veteran, and basis of disability or any other federal, state or local protected class. If, because of a medical condition or disability, you need a reasonable accommodation for any part of the application process, or in order to perform the essential functions of a position, please contact O-I at hr.recruiters@o-i.com and let us know the nature of your request and your contact information.