OUAI is a rapidly growing prestige brand that reflects founder Jen Atkin's simple philosophy – “Life is hard. Looking good should be easy.” Our product line-up categories include hair care, body care, fragrances and supplements. OUAI products are sold domestically at key retailers such as ULTA, Sephora, Target and Kohl's, as well as online at the company website and Amazon. Our products are also sold internationally.
We are looking for a creative individual and OUAI-obsessed Social & Community Coordinator to join our social and content team. As Social & Community Coordinator, you will be involved in all aspects of social media strategy and planning, with concentration on publishing and growing our OUAI Fam through strong community management. Through balancing sales goals with brand values, engaging our community across all platforms and activating new audiences with intention, you will ensure we continue to foster inclusivity and help our community win life their OUAI.
What You'll Do:
- Expand @theouai community across all social platforms through strong community management, engaging in a positive and creative way that goes above and beyond to build brand affinity and support questions, concerns and feedback
- Assist in the planning and execution of OUAI organic social activity across all social platforms (Instagram, TikTok, YouTube, Pinterest, etc)
- Daily management and posting on OUAI's social platforms (Instagram, TikTok, YouTube, Pinterest, etc)
- Monitor OUAI social channels, acting as the eyes and ears to our community, upcycling relevant info to key stakeholders
- Help create opportunities to surprise and delight our community to help build brand loyalty
- Assist in development and execution of social media content across all platforms (Instagram, TikTok, YouTube, Pinterest, etc.)
- Assist in tracking analytics and key KPIs across all @theouai social platforms
- Partner with our communication team to identify organic fans of the brand for potential opportunities across influencer relationships, content creation and/or brand ambassadors
- Stay current on new social best practices, competitive activity and trends in community engagement
What You'll Bring:
- 1-2 years of experience in community management, communications, or social media
- A passion and understanding of the OUAI brand and its mission
- Strong analytical background with ability to spot trends and leverage insights
- Strong project management skills required
- Experience with social media scheduling and analytics tools (Dash Hudson, Tribe Dynamics, etc)
- Willing to go the extra mile to make sure our community feels seen, heard and taken care of
- Exceptional written and verbal communication - can effectively own brand voice in all communications
OUAI is committed to creating a diverse environment and is proud to be an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to ancestry, race, creed, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status.