Job Description

OXLOS is looking for an experienced Public Relations Coordinator who will create and maintain a positive public voice, identity and image who will take charge of representing our brand(s) across all channels and who can enhance our brand(s) through building and maintaining a strong online community. The Public Relations Coordinator will work with the CMO to monitor social media sites and assets and identify negative content that is posted using a combination of public relations and technical skills to eliminate this content and promote content that presents a positive image across all brands.

JOB DESCRIPTION: The Public Relations Coordinator will write and publish press releases, provide responses to the media’s information requests and monitoring public opinions of company and its brands by using social media, surveys or polls. The Public Relations Coordinator will support The Marketing Team in developing and publishing Paid Social Media campaigns and manage Organic content in various ad platforms that align with each brand’s KPI's, as well as managing organic content to grow the brand’s online presence and following while maintaining a favorable brand image.

JOB RESPONSIBILITIES:

· Develop PR campaigns and media relations strategies to achieve high levels of earned media coverage for the company’s events

· Collaborate with internal teams (e.g. Marketing, Event Operations) and maintain open communication with senior management

· Edit and update promotional material and publications (website, videos, press releases; collaborate with Social Media Coordinator on social media posts etc.)

· Prepare and distribute press releases, calendar listings, and guest posts

· Interview event speakers to produce newsworthy content for pre-event promotion

· Organize PR events (e.g. live and pre-recorded media coverage, interviews) and serve as the company’s spokesperson

· Address inquiries from the media and other parties

· Track all earned media coverage and report results; experience using media monitoring services preferred

· Prepare and submit summary PR reports post-event

· Manage PR issues

JOB REQUIREMENTS / SKILLS:

· Proven experience as a Public Relations Coordinator or similar PR role; track record of earning favorable media coverage for brands or clients

· Experience managing media relations (online, broadcast, and print)

· Background in researching, writing and editing press releases

· Experience with managing press release distribution through services such as Cision PR Newswire

· Proficient in MS Office and social media

· Familiarity with project management software (Asana or similar) and collaboration platforms (Teams, Slack, etc.)

· Strong communication ability (oral and written)

· Excellent organizational skills

· Ability to work well under pressure

· Creativity and problem-solving aptitude

· BSc/BA in Public Relations, Journalism, Communications or a related field

DESIRED:

· Existing media relationships in any key DMA: Tampa, Dallas, Charlotte, Atlanta, Houston.

Company Description

OXLOS (www.OXLOS.com) is a fast growing and well capitalized startup focused on live business events, training and education, as well as digital media brands and assets targeted to entrepreneurs, business owners, investors, other business leaders, as well as those who aspire to be them. For an example of one of our event brands go to: www.LIFESURGE.com. The company is looking to grow through organic and strategic inorganic growth while leveraging a unique period of distress in the live business event industry. Similar to investing in real estate in 2009, there is probably never been a better time to grow our live business event market share.