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Franchise Communications Director

Orangetheory - Corporate Headquarters - #0001

Franchise Communications Director

Boca Raton, FL
Full Time
Paid
  • Responsibilities

    The Franchise Communications Director will be a highly visible influencer, inspiring positive change that drives consistently excellent member experience and business performance. The role will lead the development and execution of integrated communication plans that drive the company’s business strategy and objectives for franchisee and internal audiences. Reporting directly to the COO, the Franchise Communications Director will execute strategies that heighten franchisee passion for the brand and inspire adoption of network initiatives.

    WHAT YOU WILL DO

    Develop, implement, and evaluate strategic communications plans, that inspire, inform and mobilize internal and franchisee audiences

    Act as a communications liaison to executive-level business partners, supporting communications objectives for initiatives across all business functions

    Act as a gatekeeper for all corporate functions to ensure a holistic approach to franchise communication that is strategic, consistent and impactful

    Serve as editor for and manage various recurring communication vehicles, including emails, webinars, newsletters, franchise platform pages, etc.

    Manage network communication calendars, email distribution platform and contact databases for efficient delivery of communications

    Provide editorial support, including research, writing, editing and proofreading for communications team

    Lead content creation for network communications (systemwide and targeted) to support program launches and reminders, breaking news, corporate announcements, systems issues/retractions

    Work with internal partners to develop videos, infographics, surveys, and executive communications support as needed

    Provide analytics and reporting on managed vehicles

    Ensure correct use of brand voice

    Support Orangetheory’s Annual Franchise Convention

    REQUIRED EDUCATION/EXPERIENCE

    B.A./B.S. degree in Communications, Public Relations, Journalism, Marketing, Advertising, or English or equivalent years of experience is preferred

    5+ years of related experience in corporate communications, including employee communications; multi-unit and/or franchise relations experience is a plus

    Familiarity with Associated Press style

    Expert knowledge of video production and the ability to lead production teams to create compelling webinar and video messaging

    KEY SKILLS/ABILITIES

    Proven ability to take a strategic approach to communications and program development

    Excellent verbal/written communications, editing, speechwriting and presentation skills

    Ability to work in a fast-paced, ever-changing environment, learn new concepts and understand the impact of changing technology on workflow processes

    Strong interpersonal skills and ability to interact effectively with senior management and associates at all levels

    Sound analytical skills and attention to detail

    SUPERVISORY REQUIREMENTSThis position leverages group resources but does not directly manage employees.

    TRAVELSome travel may be required for this position.Why Join Orangetheory Corporate?

    We offer a competitive salary along with exceptional benefits such as:

    Free workouts at corporate studios

    Healthcare Benefits: Medical, Dental, Vision among many other supplemental benefits

    Employer Paid Benefits: Long-Term Disability and Life Insurance

    Paid Time Off

    Holiday Pay

    Parental Leave Pay

    State-of-the-Art Wellness Center at Corporate Headquarters

    401k Plan with Employer Contribution

    Team Building, Employee Engagement activities and so much more