EILEEN FISHER creates simple, sustainable, timeless clothes designed to work together as a system. We make our clothes with intention, supporting people to build their wardrobe meaningfully each season. And we make our clothes to last—and then take them back through our Renew team to be reworn and loved again, or through our Waste No More team, to be remade into entirely new felted designs. We believe in the fundamental potential of every person—our employees, our customers and those who make our clothes—and are committed to cultivating conditions that empower people. It’s all part of our commitment to doing business in a way that helps build a better industry. And a better future. EILEEN FISHER is one of the largest women’s fashion companies to be a certified B Corporation, which means we voluntarily meet high criteria for social and environmental performance, accountability, and transparency.

Values Statement:

As a founder led Company, our values are deeply embedded in and shape our culture. Our values are a shared responsibility embodied in every position, and are intended to be woven into all that we do; how we approach our work and how we interact with one another. Our values support our commitment to Diversity, Equity + Inclusion, and our commitment to Sustainability guides us to protect our limited natural resources, fight climate change, support human rights and social impact, and inspire the fashion industry to embrace circularity.

· We are authentic

· We thrive in connection

· We trust each other

· We innovate through creativity

· We are committed to the health of the whole

· We are united by purpose

**Position Summary : **

Lead the development and execution of EILEEN FISHER retail store marketing programs and events that drive traffic, conversion, and best-in-class customer experience. The EILEEN FISHER fleet comprises 45 US mainline retail stores, 3 stores in Canada, and 8 US Company (off-price) stores.

Summary of Duties and Responsibilities:

• Support the stores’ communication of key brand stories, product deliveries, promotions (sales and offers), special events, new store openings and closings
• Lead the holistic strategy, budgeting, briefing, asset development, directives, execution, communication of plans and results, and invoicing for all store marketing initiatives
• Tactics include but are not limited to: clienteling, direct mail, signage, video content, selling and engagement tools, experiential events, landlord and neighborhood partnerships, local and lease-required advertising
• Evaluate local store marketing opportunities and partner to find efficient and effective solutions
• Collaborate with internal partners to marry digital and offline experiences for one seamless omni brand experience
• Collaborate with internal partners to understand and harness the power of customer segmentation, loyalty / best customer strategies, shopping behaviors, and other data to inform strategies and advance marketing effectiveness
• Collect competitive examples, industry trends, and best practices to inform store marketing strategies and advance marketing effectiveness
• Perform other duties and assignments as required.

Required Skills

Required Experience

Education : College Degree or equivalent experience

Required Experience :

• 5 or more years of brand or retail marketing experience required.
• 2 or more years of management experience required.

Successful candidates will excel in these areas :

• Understanding brand voice and channel-specific content variations. Speaking and writing about the brand to different audiences on different platforms at different steps of their shopping journey are critical elements of this role.
• A passion for shopping in stores and the ever-evolving brick-and-mortar experience; the ability to think like a customer.
• Entrepreneurial approach: proactively seeking ways to innovate or improve processes and strategies to drive more meaningful results, while respecting the brand guidelines
• Balanced approach to diplomacy vs decisiveness, influence vs cooperation
• Capable of juggling multiple projects simultaneously and manage time effectively

The hiring salary range for this role is $80,000 - $100,000 annually depending upon experience and qualifications. In addition, we offer a competitive total package, including health benefits, company bonus eligibility, generous clothing allowance to experience our product and wellness reimbursement.

EILEEN FISHER, Inc. is an equal-opportunity employer and is committed to providing a workplace free from harassment and discrimination. We are committed to recruiting, hiring, training and promoting qualified people of all backgrounds, and make all employment decisions without regard to any protected status.