Paid Media Specialist

Vagaro

Paid Media Specialist

Pleasanton, CA
Full Time
Paid
  • Responsibilities

    ******Why Vagaro? ******At Vagaro, we believe in fostering a collaborative and inclusive work environment where every team member can thrive. Our culture is built on innovation, continuous learning, and a passion for making a positive impact. We support our employees' growth and vision for themselves, offering opportunities for professional development and career advancement. Join us and be part of a team that values creativity, teamwork, and a commitment to excellence. Plus, we know how to have fun while getting the job done!

    What you'll Be Doing: We're looking for a Paid Media Specialist to support our paid growth team with day-to-day execution and optimization tasks. This is an ideal role for someone early in their paid media career who wants hands-on exposure to multiple platforms and a strong foundation in data-driven marketing. ****

    ***** This role is based onsite in Pleasanton, CA Monday through Friday*

    Compensation

    • Base Annual Salary: $77,000 - $97,000
    • Annual Bonus: Up to 10%

    Your Impact:

    • Support daily campaign operations across paid search and paid social
    • Perform ongoing search term reviews and negative keyword scrubbing
    • Assist with keyword research and keyword optimization
    • Help manage ad assets and creative requests in partnership with the design team
    • QA campaigns, ads, tracking, and landing pages
    • Pull performance reports and help maintain dashboards
    • Monitor campaign performance and flag anomalies or opportunities
    • Support A/B testing initiatives and documentation of learnings

    What you Bring:

    • 1+ year of experience in paid media or performance marketing
    • Basic experience with Google Ads and/or Meta Ads
    • Strong attention to detail and comfort working in ad platforms
    • Data-oriented mindset with basic analytical skills
    • Comfortable working with spreadsheets, dashboards, and performance metrics
    • Strong organizational and communication skills

    Nice to Have:

    • Exposure to multiple paid platforms
    • Experience working with design or creative teams
    • Curiosity and eagerness to learn advanced optimization techniques

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    Why You'll Love Working Here:

    • **Attractive Compensation & Performance Bonuses: **Enjoy a competitive salary paired with performance-based bonuses
    • Generous PTO: 15 accrued days, plus 10 company holidays annually.
    • Health & Wellness: Comprehensive healthcare, dental, and vision plans for you and your family.
    • Exclusive Perks: Discounts on attractions, theme parks, shows, sports events, movies, hotels, and more through TicketsAtWork.
    • Beauty Perks: $30/month reimbursement for any Vagaro service, including health, beauty, or wellness treatments.
    • Food Perks: $50 monthly stipend for our onsite microkitchen and a complimentary DoorDash DashPass subscription.
    • Growth Opportunities: College Assistance Reimbursement, access to EAP & Work/Life Programs, and a LinkedIn Learning account.
    • Financial Security: 401k program with 4% matching and optional life/supplemental insurance.
    • Stay Active: Access to our on-site gym, flavored water dispenser, and basketball court to keep you fit and energized!

    **
    Equal Opportunity Employer:**
    Vagaro is proud to be an Equal Employment Opportunity and affirmative action employer. We foster an inclusive environment where individuals are evaluated without discrimination based on gender, race, ethnicity, age, disability, religion, sexual orientation, gender identity, veteran status, or any other characteristics protected by law.

    Privacy Policy:
    Your privacy matters! At Vagaro, we are committed to protecting your personal information. Before proceeding with your application, please review our Employee and Applicant Privacy Notice here. By submitting your application, you acknowledge that you have read and understood our Privacy Notice, which outlines how we collect, use, disclose, and protect your information during the recruitment and employment process.

    Vagaro is an E-Verify employer. Learn more at www.e-verify.gov

    Learn More About Vagaro:
    Visit us at vagaro.com/pro and vagaro.com to learn more.]