Job Description: Paid Search & Programmatic Specialist with SEO Consulting

Overview

We are seeking a digital marketing specialist to manage paid search (Google, Bing) and programmatic advertising campaigns, with the ability to advise on SEO best practices as needed. This role focuses primarily on campaign management and optimization, with consultative support for organic search.

Key Responsibilities

• Plan, execute, and optimize paid search (Google, Bing) and SEO programmatic ad campaigns to achieve client goals.
• Monitor and analyze campaign performance, providing actionable insights and regular reporting.
• Advise clients on basic SEO best practices to support overall digital marketing efforts.
• Stay up to date with industry trends and platform updates in paid media and search.

Requirements

• Experience in paid search and programmatic advertising.
• Familiarity with SEO fundamentals.
• Strong analytical, communication, and reporting skills.
• Proficiency with Google Ads, Bing Ads, programmatic platforms, and analytics tools.

This role is ideal for a digital marketer focused on paid media, with the ability to provide foundational SEO guidance when needed.