Part-Time Marketing Specialist

Air Runs Services

Part-Time Marketing Specialist

austin, TX
Part Time
Paid
  • Responsibilities

    Air Runs Services is seeking an experienced Part-Time Marketing Specialist with a strong background in HVAC and Plumbing marketing. This role is responsible for developing and executing marketing strategies that drive service calls, increase brand awareness, and support continued growth in our residential and commercial service divisions. We are anticipating this role to be approximately 20 hours per week. We are searching for an Austin-based individual who can help us target local communities, golf courses, schools, businesses, community events, etc. This position requires a minimum of 5 years of hands-on marketing experience specifically within the HVAC and Plumbing industry. Candidates without this experience will not be considered. Responsibilities: • Develop and execute marketing strategies focused on HVAC and Plumbing service growth • Manage and optimize digital marketing campaigns (Google Ads, Local Services Ads, social media, etc.) • Oversee local SEO, online listings, and review generation strategies • Collaborate with leadership to align marketing efforts with business goals • Track, analyze, and report on campaign performance and ROI • Manage website content updates, promotions, and service offerings • Support branding and messaging consistency across all platforms • Identify new opportunities to increase service call volume and market share • Find local businesses, community events, sponsorship opportunities, etc., that can promote the business and put us face-to-face with potential clients. Qualifications: Required Qualifications • Minimum of 5 years of marketing experience in the HVAC and Plumbing industry (required) • Proven experience in marketing HVAC and Plumbing service divisions • Strong understanding of local service marketing, lead generation, and conversion strategies • Experience with digital advertising platforms and analytics tools • Ability to work independently and manage multiple initiatives • Strong communication and organizational skills Do not apply if you have less than 5 years of HVAC and Plumbing marketing experience. Preferred Qualifications • Experience in marketing in competitive local service markets • Familiarity with the Austin, TX market • Experience working with growing or scaling service companies Compensation: $60 - $100 hourly

    • Develop and execute marketing strategies focused on HVAC and Plumbing service growth • Manage and optimize digital marketing campaigns (Google Ads, Local Services Ads, social media, etc.) • Oversee local SEO, online listings, and review generation strategies • Collaborate with leadership to align marketing efforts with business goals • Track, analyze, and report on campaign performance and ROI • Manage website content updates, promotions, and service offerings • Support branding and messaging consistency across all platforms • Identify new opportunities to increase service call volume and market share • Find local businesses, community events, sponsorship opportunities, etc., that can promote the business and put us face-to-face with potential clients.