We are partnering confidentially with a globally recognized, multi-billion-dollar retail leader on a high-impact hybrid opportunity based in New York City.

This is an exciting opportunity to join a highly visible marketing team at the center of brand partnerships, cultural storytelling, and demand creation. The organization is in a dynamic period of growth and evolution—investing in talent and deepening brand relationships. 

This role is ideal for someone who thrives at the intersection of brand, product, and culture—bringing ideas to life through strategic partnerships, compelling campaigns, and flawless execution.

Why This Opportunity

This position offers direct exposure to some of the most influential brand partners in the industry, with the opportunity to shape how product stories and cultural moments come to life across an omnichannel retail environment.

You’ll play a key role in translating insights into impactful marketing programs—owning initiatives from concept through execution—while partnering cross-functionally with teams across Marketing, Merchandising, Creative, and Media.

The right candidate will be energized by a fast-paced environment, passionate about basketball and sneaker culture, and excited to build programs that drive both brand heat and commercial results.

What You’ll Own

• Develop and execute integrated marketing plans for key brand partners, aligning to annual goals and driving customer demand
• Bring forward insight-led ideas and activations rooted in basketball culture and consumer behavior
• Own programs end-to-end—from brief development through execution and post-campaign analysis
• Partner closely with internal teams including Marketing, Creative, Media, Merchandising, and Operations to bring campaigns to life
• Manage product storytelling by aligning marketing initiatives to product roadmaps and key launch moments
• Define campaign KPIs, track performance, and deliver actionable insights to inform future strategies
• Serve as a key point of contact for partner relationships, ensuring alignment, communication, and executional excellence

What You Bring

• 3–5+ years of experience in marketing, partner marketing, or account management within a multi-brand retail or agency environment
• Proven ability to develop and execute successful, measurable marketing campaigns
• Strong organizational and project management skills with the ability to manage multiple priorities under tight timelines
• Excellent communication and interpersonal skills; ability to influence and collaborate cross-functionally
• A proactive, solutions-oriented mindset with strong attention to detail
• Passion for sports and culturally relevant marketing