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Community Engagement Associate

Pear Deck

Community Engagement Associate

National
Full Time
Paid
  • Responsibilities

    Pear Deck is a mission-driven company, founded to make sure all teachers can engage each of their students every day. We're looking for a brilliant community manager to grow our followers, engage and retain them, and help convert them into leads, customers, and active fans and promoters of our company. You should have command of best practices and trends in social media marketing, enjoy being creative, and understand how to both build and convert a digital audience.

    RESPONSIBILITIES:

    • Build and manage the company's social media profiles and presence, including Facebook, Twitter, LinkedIn, Instagram
    • Create shareable content appropriate for specific networks to both spread our brand and our content and links.
    • Listen and engage in relevant social discussion about our company, competitors, and/or industry, both from existing customers and leads and from brand new audiences that don't yet know us.
    • Run regular social promotions and campaigns and track their success, ranging from Twitter chats to LinkedIn conversations, as well as the content and links posted through these and other channels.
    • Work alongside other marketers and content producers to help distribute content that educates and entertains our audience.
    • Drive consistent, relevant traffic and leads from our social network presence.
    • Explore new ways to engage and new social networks to reach our target buyers.

    REQUIREMENTS:

    • BA/BS degree or equivalent work experience.
    • Active and well-rounded professional experience on social media, with a command of each network and their best practices.
    • Excellent communicator and creative thinker, with an ability to use both data and intuition to inform decisions.
    • Bonus experience and skills include Adobe Creative Suite, demand generation marketing, and experience with public relations.
    • Additional points for experience working directly with educators and admins at schools and districts.

     

    Pear Deck makes a suite of tools that make a meaningful impact on education. Representing Pear Deck is about helping teachers and school administrators understand how we can help them meet their goals. We believe that speaking passionately and truthfully to the authentic energy we can help teachers bring to classrooms is the best way to grow. Above all, we work with truth, humility, brilliance, and determination, and these are the core requirements for joining our team!