Performance Marketing Specialist (Part-time)

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i2i Workforce

Performance Marketing Specialist (Part-time)

Denver, CO
Part Time
Paid
  • Responsibilities

    Performance Marketing Specialist ( Part-Time) **
    **

    ** Paid Media + SEO + Google Tools + AI Search **

    **Remote |Contract 1099 or W-2 | Part-Time Only **

    $35–$40/hour (DOE)

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    **

    About Crazy Good Marketing (CGM)

    Crazy Good Marketing (CGM) is a national, fully remote marketing agency built for execution, speed, and results.

    We’re a lean team of experienced marketers who step in, get work done, and deliver measurable impact across multiple client accounts. No fluff. No handholding. Just smart, disciplined execution.

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    The Role (Part-Time. Multi-Client. Doer.)

    We’re looking for a hands-on performance marketer who can confidently manage multiple client accounts and set up, maintain, and optimize Google’s marketing and analytics tools.

    This is a part-time, execution-first role. You will be in the platforms—launching campaigns, configuring tracking, fixing issues, and optimizing performance. This is not a coordinator or strategy-only position.

    What You’ll Own:

    Paid Media Execution

    • Build, launch, and optimize campaigns across platforms such as:
      • Facebook & Instagram
      • TikTok
      • Google Ads (Search, Display, Retargeting)
    • Manage budgets, bids, audiences, creative testing, and optimization

    SEO & Search Execution

    • Keyword research and intent mapping
    • On-page SEO execution (meta titles, descriptions, structure)
    • Local SEO and Google Business Profile management
    • Content and site optimization recommendations
    • Adapt strategy for AI-influenced search behavior (SGE, zero-click, intent-based discovery)

    Google Tools Setup & Management (Critical)

    • Google Analytics 4 (GA4) setup, configuration, and troubleshooting
    • Google Search Console setup, monitoring, and optimization
    • Google Tag Manager setup, tagging, events, conversions, and debugging
    • Conversion tracking across paid platforms
    • Data validation and ongoing tracking accuracy

    Performance & Optimization

    • Monitor KPIs and make data-driven optimizations
    • Run A/B tests, funnels, heatmaps, and CRO experiments
    • Use tools like SEMRush, Screaming Frog , and similar platforms
    • Clearly demonstrate ROI and performance improvements to clients

    Collaboration & Delivery

    • Work with content, design, and video teams to ship creative that converts
    • Communicate directly with clients when needed
    • Manage priorities across multiple clients without things slipping
    • Track time accurately and deliver work on schedule

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    Required Experience & Skills:

    • 4+ years of hands-on SEO and SEM experience
    • Proven experience running and optimizing paid campaigns
    • Strong experience setting up and managing Google tools , including:
      • Google Analytics 4
      • Google Search Console
      • Google Tag Manager
    • Solid understanding of performance marketing and conversion optimization
    • Working knowledge of WordPress environments
    • Experience managing multiple clients simultaneously
    • Strong analytical, troubleshooting, and problem-solving skills
    • Highly responsive, organized, and accountable
    • Comfortable working independently with minimal oversight
    • This is not a typical 8am-5pm role but expected to respond to clients and address needs during standard business hours

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    Nice to Have (Not Required):

    • TikTok Ads experience
    • LinkedIn Ads or Sales Navigator experience
    • CRO or landing page optimization experience
    • Familiarity with AI search optimization tools or workflows

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    What This Role Is Not

    • Not full-time
    • Not leadership
    • Not strategy-only
    • Not a training role

    This is for someone who executes consistently, sets up tracking correctly, and keeps performance moving across multiple accounts.

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    Location & Eligibility:

    • Strong preference for Colorado-based candidates
    • Open to candidates in U.S. time zones (PT–ET)
    • Must be authorized to work in the United States
    • No offshore candidates or agencies

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    Why CGM?

    • Clear scope and expectations
    • Variety of client work
    • Flexible part-time structure
    • Performance-driven culture
    • Work that ships and shows results

    If you’re a part-time performance marketer who can run ads, manage SEO, and properly set up Google’s tracking stack without how-to guidance , we want to talk!