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Marketing Manager

Permian Lodging LLC

Marketing Manager

Midland, TX
Full Time
Paid
  • Responsibilities

    The Marketing Manager will be responsible for equipping sales staff with timely, accurate, and engaging materials in order to drive revenue. Coordinate and assist various marketing functions, which include tasks related to advertising, promotions, social media, email marketing, media asset management, agency coordination, public relations, website content and reputation management.

    He/she will be responsible for understanding the intricacies and best practices for paid and organic advertising on Facebook, Twitter, LinkedIn, Instagram YouTube and Pinterest. He/she will build, launch, optimize and report on paid/organic social media campaigns for a variety of different clients in both B2B and B2C sectors. The right candidate for this role will be a results-oriented, a proven team leader, very communicative, understanding of client needs, and can think critically and strategically in all situations.

    Roles & Responsibilities

    Create and maintain an enterprise brand and marketing calendar/timeline

    Manage and execute leasing brochures and updates

    Support the leasing and property management team with signage program

    Organize the photography library

    Execute property social media audits

    Organize, verify, and audit all information on third party marketing

    Coordinate with outside vendor counterparts on projects

    Coordinate project, campaign, and content plans

    Creating and distributing communication to stakeholders and outside parties

    Execute technical design across a wide variety of touchpoints

    Assist with promotional activities and events

    Create and maintain all marketing standard operating procedures

    Learning and working with various types of software for digital marketing

    Helping identify marketing trends and key opportunities for innovation

    Creating, analyzing, and interpreting reports

    Other responsibilities as needed.

    Skills & Qualifications

    Bachelor’s degree in – Marketing, Design, Communications, or Advertising

    Minimum one (1) year of experience

    Proficiency in Microsoft Office – Excel, Word, and PowerPoint

    Proficiency in Adobe Creative Suite, specifically Photoshop and InDesign

    Strong visual design skills – layout, color, typography

    Demonstrated skills, knowledge and experience in the design and execution of marketing, communications and public relations activities

    Excellent interpersonal, written and oral communication skills, including ability to interface with management as well as work with cross-functional teams

    Possess strong organizational and research skills

    Must be creative and innovative