We are seeking an experienced Director of Sales, Casual Dining Accounts for the nation's largest in-venue and mobile digital entertainment platform. You will use your industry connections to further grow our footprint in the restaurant/casual dining markets. Experience selling in this segment is a must.
You will develop and implement effective prospecting and selling strategies to create and close major new business opportunities on a national level and act as a “player/coach” to lead a small Strategic Accounts sales team to close new contracts.
The Director of Sales, Casual Dining Accounts will:
Be responsible for leading the Strategic Sales team through all aspects of the sales cycle: identifying opportunities, qualifying/sizing the opportunities, negotiating and winning/closing:
Identify and build a pipeline of opportunities. Establish and maintain quality contacts and rapidly establish credibility with potential clients.
Efficiently assess the value of an opportunity to qualify them for the client/partner.
Establish and negotiate the terms and conditions of all corporate offerings while maintaining sight of the long-term impacts.
Instill a “closing” mindset that can generate and grow a top line in a very competitive environment.
Drive continuous development and evolution of the Strategic Accounts business and coverage strategies.
Lead the Strategic Accounts team to secure market share with major target customers and present market growth opportunities to management.
Oversee day to day account operations by working with the Strategic Accounts team in presenting to customers, developing proposals, and negotiating agreements.
Achieve new business financial goals and quotas specific
to large scale Casual Dining chain customers throughout North America.
Identify any gaps in sales budgets and forecasts and develop action plans to mitigate gaps.
Analyze customer feedback and make recommendations to aid in the development of new products, business models and service strategies to generate incremental sales and grow the Strategic Accounts footprint.
Analyze pipelines and lead data, deliver regular periodic reporting providing key business insights: Demand Generation, Pipeline, Forecast and trends, conversion rates, target accounts, market segmentation, win/ loss, age.
Create and communicate sales goals and ensure C-level executives are informed of progress against targets.
Create strong relationships with senior level executives and influential stakeholders to build and sustain long term relationships.
Anticipate market and competitive factors that will influence the selling of Strategic Accounts products to our target markets.
Collaborate with the B2B Marketing Team on branding strategies designed to build awareness, prospect potential accounts, and support new business sales activities.
What you bring to the table:
Demonstrated track record of successful sales in a National/Regional Account restaurant/casual dining environment through leveraging long standing industry contacts and relationships.
10-15 years of sales experience in related industries.
Strong full cycle selling skills with proven ability to close profitable deals.
Excellent presentation skills with the ability to translate product concepts into business value for our customers, primarily C-Level Executives.
Strong pipeline management skills with a proven hunter-sales mentality and approach.
Ability to act as a player/coach and be directly involved with customers while leading the Strategic Accounts to team close deals at scale.
Solid business and financial acumen which appropriately balances creativity, entrepreneurship and risk taking.
Experience researching and navigating through corporate hierarchy to gain access to decision makers.
Experience with Salesforce.com or similar CRM application.
Proficient computer skills, including MS Office and Outlook.
Must have experience developing sophisticated strategy, research & reporting plans.
Excellent consultative sales skills in defining need analysis, qualification and presenting value proposition.
Director of Sales, Casual Dining Accounts