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Graphic Designer

Insight Business Solutions

Graphic Designer

Charlottesville, VA
Full Time
Paid
  • Responsibilities

    Position Details

    You will be responsible for creating exceptional graphic design assets and experiences that expand our brands into new products and new channels. This role is a multi-faceted design role focused on building & optimizing marketing collateral, including print assets, van wraps, email newsletters, social media, and more. In this role, you will champion the visual identity for multiple brands by making graphic design clear and informing quarterly marketing strategies.

    What you’ll do:

    Leverage strategy insights, behavioral research, best practices, analytics and other inputs to create simple, meaningful, relevant and useful content that accomplish defined business objectives

    Present your work internally and to franchisee owners

    Develop complete visual identity for multiple national home services franchise brands

    Design print and digital collateral to support local small business owners with a national brand presence

    Collaborate with digital and print marketing vendors to align in a strategic partnership and execute quarterly goals

    Spearhead content calendar creation for multiple media and platforms

    Guide and contribute to strategic brand discussions

    Manage social media presence for national brands

    Maintain consistent brand identity through creative design

    What’s in it for you:

    Energized, passionate and committed culture that thrives on building community and team

    Opportunity to grow with an organization that values employee contributions and hard work

    Build and foster meaningful relationships internal and external to the organization

    See your work make an impact and enable small business owners to be successful

    What we’re are looking for:

    1-2+ years’ experience in creating user-centered designs for digital products

    Proficient in Adobe Creative Cloud (InDesign, Illustrator), Canva, and Google Suite software

    Solid understanding of creative development process, including interactive outputs, and the strategic thinking that drives successful implementation

    Working knowledge of the capabilities and limitations of front-end technologies

    Highly collaborative within with internal and external team members; including vendors and franchisee owners

    Ability to manage multiple projects and tight deadlines

    Ability to present and sell ideas

    An effective communicator, verbally and written

    Self-motivated, disciplined, self-assured, performance driven and passionate about design and its role in transforming businesses

    A keen eye and attention to detail that is critical to support our franchisee in winning their market consumer

    Flexibility in an environment of constant change

    Ability to see the consumer as a person and ideate solutions with the consumer in mind

    What does success look like:

    Approaching your job with a “Get it Done” attitude

    Building and maintaining relationships with franchisees and corporate brand leaders

    Selling marketing strategies and programs to franchisees

    Keeping franchisee performance as your top priority

    Maintaining key performance indicators such as:

    Franchisee Success

    Year over Year Revenue Growth

    First Year Revenue

    Sustainability of Franchisee Success

    % of Revenue Spent on Marketing

    Lead Mix

    Franchisee Satisfaction

    Marketing Program Adoption

    Satisfaction Survey Score

    Benefits

    Start-up vibe & culture designed to develop a rewarding career with growth opportunities handling real world challenges

    Access to a diverse group of mentors

    Health, dental and vision insurance

    401K (including matching)

    Paid vacation and holidays

    Monday-Friday

    Premium Service Brands provides equal employment opportunity to all individuals regardless of their race, color, creed, religion, gender, age, sexual orientation, national origin, disability, veteran status, or any other characteristic protected by state, federal, or local law.