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Digital Campaign Manager

Primal Health - LP

Digital Campaign Manager

Allen, TX
Full Time
Paid
  • Responsibilities

    Job Description

     We are looking for hungry people with little to no experience who are hard workers and fast learners. Someone who has just the right mixture of talents and personality traits to become a Digital Campaign Manager. You need a desire to learn, to be intellectually curious, to constantly improve, and have a relentless focus on winning. Throw whatever you think you know about marketing out the window. And be prepared to start from scratch.

    JOB SUMMARY:

    The Digital Campaign Manager will upload and launch paid digital marketing campaigns across ad networks, paid email, paid search, and other digital channels. They will work with the Advertising Director to drive online customer acquisition through digital campaigns.

    ROLE AND RESPONSIBILITIES;

    • Upload and launch digital advertising campaigns
    • ·Increase traffic & revenue growth through the online advertising channel
    • Compile and analyze performance data for ad creative, landing pages, and offers to assess effectiveness and identify optimization opportunities.
    • Proven ability to prioritize multiple projects with short- and long-term deadlines.
    • Research and test partnerships with new vendors to expand our reach and/or lower our cost-per-acquisition
    • Collaborate with internal graphic designers and front-end developers when creative/technical needs arise.
    • Brainstorm new and creative growth strategies and campaign ideas that set us apart from the competition.
    • Monitor natural health industry trends and competitors’ approaches

    QUALIFICATIONS AND EDUCATION REQUIREMENTS:

    • Self-starter with an innate desire to win - lots of initiative and ability to work independently on multiple projects in a fast-paced environment.
    • Intellectually curious. "That's interesting" must be the impetus that starts you on the path to find out what, why, and how. Unique results are the seeds of immense gain.
    • Tenacious and persistent until you succeed - at the task, at the project, at the job.
    • Resilient – able to get up, dust yourself off and continue until you cross the goal line.
    • Highly analytical and data-driven - must use and love data, your decisions must be driven by it without succumbing to over analysis.
    • Detailed oriented.
    • 1+ years direct response marketing experience preferred, but not required
    • 1+years of digital marketing experience preferred, but not required
    • Highly organized with excellent communication skills, both written and verbal.
    • Highly proficient with Microsoft Office suite (Excel, PowerPoint, Word)

     

    Primal Health is a publishing and health supplement company that has won three Inc 5000 fast growth private company awards in the last 3 years. We team up with doctors to publish natural health newsletters and create world class supplements that we market to Baby Boomers to help them with all the health issues that plague them. We are growing, and we need more talented, ambitious marketing people to join our team.

    Company Description

    WHAT WE OFFER YOU (that the other big companies don't): Small laid back company atmosphere; where you can expand your influence Rapid opportunities for growth within a thriving company Casual work environment - NO suits here Competitive compensation Opportunity to be an instrumental part of a team- not just a corporate number Birthday day off with pay