Product Marketing Manager - San Francisco Bay Area What we are looking for: Consiglieri is seeking a strategic, self-driven Product Marketing Manager (PMM) to lead product positioning, go-to-market strategy, and competitive differentiation for one of the world’s most influential technology brands. This PMM will serve as the voice of the product, shaping the way consumers understand and adopt key innovations across a rapidly evolving portfolio. This is a rare opportunity to lead GTM efforts from within, working across highly matrixed teams and partner agencies to deliver product clarity and competitive edge at scale. You'll work side-by-side with Product Marketing, Brand Marketing, Creative, Production, and Development stakeholders, translating product capabilities into customer wins and measurable business impact. You’ll be a strong communicator, able to succinctly express points, lead meetings with multi-level teammates, and present confidently in front of executives. This role will be 100% remote, but there may be times when the individual is required to attend in-person meetings at the client’s office (San Francisco Bay Area) or travel for related production. Responsibilities: • Own the go-to-market strategy for a major consumer product transition—leading planning, launch execution, and post-launch optimization across functions. • Translate insights into product and marketing strategy by synthesizing consumer research, market trends, past campaign performance, and competitive intelligence to inform future roadmap prioritization and marketing planning. • Develop positioning frameworks , messaging hierarchies, and value propositions that reflect the needs, behaviors, and motivations of core consumer segments across every retail and marketing channel. • Collaborate cross-functionally with Product, Legal, and Integrated Marketing to build and execute marketing plans with clear timing, alignment, and impact. • Serve as the internal product expert , ensuring story consistency across all creative, content, and campaign assets in close partnership with creative and agency teams. • Enable sales and leadership with go-to-market assets including messaging guides, value props, business cases, and presentations for internal and external stakeholders. Qualifications: • 7+ years of product marketing experience in consumer tech ; experience with product launches, hardware-software products , or big tech environments preferred. • Proven ability to translate complex, technical concepts into compelling, benefits-first consumer messaging. • Experience leading or co-owning GTM launches with cross-functional alignment across Product, Legal, Creative, Growth, and Brand. • Demonstrated capability in competitive landscape analysis , segmentation strategy, and sales enablement. • Strong communicator comfortable presenting to executive leadership, leading multi-stakeholder meetings, and managing up/down across orgs. • Experience working across remote and in-person environments and navigating highly matrixed organizational structures. • A curious, confident mindset, with a natural ability to problem-solve amid ambiguity and build trust across teams.

• Own the go-to-market strategy for a major consumer product transition—leading planning, launch execution, and post-launch optimization across functions. • Translate insights into product and marketing strategy by synthesizing consumer research, market trends, past campaign performance, and competitive intelligence to inform future roadmap prioritization and marketing planning. • Develop positioning frameworks, messaging hierarchies, and value propositions that reflect the needs, behaviors, and motivations of core consumer segments across every retail and marketing channel. • Collaborate cross-functionally with Product, Legal, and Integrated Marketing to build and execute marketing plans with clear timing, alignment, and impact. • Serve as the internal product expert, ensuring story consistency across all creative, content, and campaign assets in close partnership with creative and agency teams. • Enable sales and leadership with go-to-market assets including messaging guides, value props, business cases, and presentations for internal and external stakeholders.