Are you a B2B demand generation and customer experience/lifecycle expert? Would you describe yourself as a dynamic go-getter and can-do problem solver? How about a high-energy, professional individual with great communication skills and an affinity for a fast evolving environment? Do you want to love where you work? If yes, then we would love to talk to you.

Projectline is seeking a rockstar B2B Customer Lifecycle Manager for a Contract to Hire role leading the development and ongoing management of an extraordinary customer lifecycle program that activates and accelerates revenue and creates long-term customer relationships. We’re searching for a high-impact strategist and customer marketer who can lead planning, prioritization, and execution of marketing programs that improve lead conversion rate (e.g. lead nurture programs), increase monthly revenue, and drive product adoption and reduce churn.

This is the perfect opportunity for you to work in a fast-paced, constantly evolving environment; to operate with a strong level of marketing channel intelligence; bring creative ideas and solutions to marketing communications challenges, and manage relationships with partners at multiple levels.

RESPONSIBILITIES:

• You will lead ‘always on’ marketing strategy/execution, including new channel activation
• You will develop a clear end to end customer engagement strategy
• You will expand customer relationships being an extension of a Customer Success team
• You will be where the front-line advisor and advocate teams don’t have time to be
• You will retain customer expectation communications, ensuring they always know where they stand
• You will identify key drivers, mechanics and associated dependencies for driving conversion, product adoption, retention, and cross-sell
• You will produce and execute strategic marketing campaigns across multiple channels (including, but not limited to, email, paid media, social, mobile, chat, video, referral programs and landing page/registration page optimization)

QUALIFICATIONS:

• You have 4-10 years of B2B growth marketing experience delivering highly-successful engagement, loyalty and retention strategies, B2C will not be considered.
• SaaS and email experience is a requirement
• Deep experience in managing marketing automation including email triggers and batch campaigns throughout the customer lifecycle via a Marketing Automation tool
• Partnered with Marketing Ops and Customer Success teams to analyze business and marketing data
• Experience with Marketo and Salesforce and performance marketing platforms: e.g. Facebook/Twitter/LI advertising (SEM/AdWords a plus) is essential
• The proven ability to develop, execute, and communicate a long-term strategic vision
• Background experience of balancing immediate priorities and opportunities in a dynamic, rapidly changing, team-based environment
• Demonstrated success delivering multi-channel B2B campaigns with a deep understanding of marketing execution
• Ability to provide standard methodologies and experience using strategic editorial content to engage and retain audiences
• Analytical mindset that can implement and track meaningful KPIs to make recommendations based on data
• Exceptional interpersonal skills and proven leadership driving collaboration and results through cross-functional teams and peers.
• Resilient and have the ability to avoid drama

EQUAL EMPLOYMENT OPPORTUNITY POLICY

We provide equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability or genetics.

ABOUT PROJECTLINE SERVICES:

Projectline Services, a division of Yesler Inc., delivers on-demand consulting and resourcing services around the world from our offices in Seattle, Philadelphia, Toronto, Portland, and beyond. Our consultants offer deep expertise in marketing, program management, sales support, and operations.

Projectline has been recognized as an excellent place to work. The awards keep coming in: We were named one of the 100 Best Companies to Work For by Seattle Business Magazine, included in the Inc 5000 list for five years in a row, and have won a place on the Seattle Met magazine list of the Best Places to Work twice. If you are looking for a place where you can grow your consulting career with a list of blue-chip clients, contact us.

Our mission is to positively impact the people we work with, the people we work for, and the communities we live in. We support our mission by providing an inclusive environment where all are empowered to share their diverse perspectives and experiences so we can ultimately be better together. Our policies, practices, programs, activities and decisions regarding employment, hiring, assignment, promotion, compensation, volunteerism, internships are not based on a person’s race, color, sex, age, religion, national origin, mental or physical disability, ancestry, military discharge status, sexual orientation, gender identity or expression, marital status, source of income, parental status, housing status, or other protected status. We strongly encourage women, people of color, veterans, individuals with disabilities, and members of the LGBTQ community to apply.

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