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Marketing Data Analyst

Propelled Brands

Marketing Data Analyst

Carrollton, TX
Full Time
Paid
  • Responsibilities

    Benefits:

    401(k) matching

    Competitive salary

    Dental insurance

    Health insurance

    Paid time off

    Parental leave

    Training & development

    Vision insurance

    Wellness resources

    Why Propelled Brands

    We are a growing company that offers a collaborative, caring, and progressive work environment. We provide the tools and training needed to be successful. We have fun, but work hard to support each other and our growing number of franchisees. Join us for a career - not a job!

    What We Offer

    Our robust Total Rewards package includes:

    Competitive Pay

    Insurance - Medical, HRA, FSA, Dental, Vision, Life, Disability

    Retirement Savings - 401k plan with company match up to 6%

    Generous Paid Time Off - Paid parental leave, holidays, paid parental leave, and PTO starting at 3 weeks

    Engagement and Wellness Programs

    And much more!

    Learn more about us at: https://propelledbrands.careerplug.com

    About the position

    This individual will be responsible for analyzing data and uncovering valuable insights to help drive our marketing strategies and business growth. This role is a unique blend of a business analyst and a data detective, with a strong emphasis on data visualization, communication skills, and a keen ability to learn and a curiosity to find insights.

    The ideal candidate has:

    Proven experience in a data-driven marketing or business analyst role

    Strong analytical and problem-solving skills, with a keen ability to uncover insights from data

    Exceptional communication and interpersonal skills, with the ability to present complex data in a clear and concise manner

    Demonstrated ability to learn and adapt quickly in a fast-paced environment

    Key Responsibilities

    Analyze and interpret complex data sets to identify trends, patterns, and insights that inform marketing strategies and decision-making

    Work closely with IT and Marketing teams to gather, clean, and analyze data from various sources

    Utilize data and visualization tools such as Looker and BigQuery to present data in a clear and engaging manner

    Communicate findings and insights effectively to all levels of the organization, ensuring that data-driven recommendations are understood and actionable

    Demonstrate a high degree of autonomy, proactively identifying opportunities for improvement and presenting new insights from existing data

    Continuously learn and adapt to new tools, technologies, and industry trends to ensure the company remains competitive and data-driven

    Develop and maintain strong relationships with stakeholders across the organization to promote a culture of data-driven decision-making

    Required Education and Experience

    Bachelor's degree in Marketing, Business, Analytics, a related field, or equivalent experience.

    Minimum of 5 years in designing and producing marketing materials.

    Experience with data visualization tools (Tableau, Looker, or other BI tools)

    Familiarity with SQL and complex Excel formulas

    Hubspot or Salesforce certifications are a plus

    Key Competencies

    Diligent, organized and detail-oriented (able to keep art files properly organized)

    Ability to adapt to fast-changing situations and meet deadlines while working in a fast-paced environment

    Excellent critical thinking skills

    Strong problem-solving skills and the ability to work through tough problems

    Strong communication skills

    EEO Statement

    Propelled Brands values diversity and inclusion because it brings richness and strength to our business. We envision diversity as encompassing an individual’s unique characteristics and experiences, including not only race, gender, ethnicity, age, religion, disability, national origin, and sexual orientation, but also personality, gender expression, military status, mental health, educational and career backgrounds, and other life experiences. We know that supporting and building diversity is the right thing to do for our employees, our franchisees, our franchisees’ teams, and our stakeholders.

    Flexible work from home options available.